Chris Hansen

with people as a source, you know, things that happen to you on a daily basis, keynote speeches are sources. So you just figure out what your sources are. Then the sources lead to the creative. Someone has to chop up, drop, edit, you know, hashtag, et cetera. That's your creative. Then you got to figure out what your outlets are. Okay.

with people as a source, you know, things that happen to you on a daily basis, keynote speeches are sources. So you just figure out what your sources are. Then the sources lead to the creative. Someone has to chop up, drop, edit, you know, hashtag, et cetera. That's your creative. Then you got to figure out what your outlets are. Okay.

with people as a source, you know, things that happen to you on a daily basis, keynote speeches are sources. So you just figure out what your sources are. Then the sources lead to the creative. Someone has to chop up, drop, edit, you know, hashtag, et cetera. That's your creative. Then you got to figure out what your outlets are. Okay.

Well, my outlets are Instagram, Facebook, YouTube, LinkedIn, Twitter, and used to be TikTok. But for some reason they banned my damn account when I reached a half a million in a month and a half. Those are your outlets. And then you have frequency, right? How often are you doing that? And then you have what I call boost, which means how much money are you investing into it?

Well, my outlets are Instagram, Facebook, YouTube, LinkedIn, Twitter, and used to be TikTok. But for some reason they banned my damn account when I reached a half a million in a month and a half. Those are your outlets. And then you have frequency, right? How often are you doing that? And then you have what I call boost, which means how much money are you investing into it?

Well, my outlets are Instagram, Facebook, YouTube, LinkedIn, Twitter, and used to be TikTok. But for some reason they banned my damn account when I reached a half a million in a month and a half. Those are your outlets. And then you have frequency, right? How often are you doing that? And then you have what I call boost, which means how much money are you investing into it?

A lot of times people just post, but they're not, they're not investing any money to be seen. Folks, that's the key is if you literally paid whatever it took to get everybody that logged into Facebook every day to see your face and For a month, you'd be famous. You may not be liked by everybody, but you'd be famous and you'd have a ton of opportunity coming your way.

A lot of times people just post, but they're not, they're not investing any money to be seen. Folks, that's the key is if you literally paid whatever it took to get everybody that logged into Facebook every day to see your face and For a month, you'd be famous. You may not be liked by everybody, but you'd be famous and you'd have a ton of opportunity coming your way.

A lot of times people just post, but they're not, they're not investing any money to be seen. Folks, that's the key is if you literally paid whatever it took to get everybody that logged into Facebook every day to see your face and For a month, you'd be famous. You may not be liked by everybody, but you'd be famous and you'd have a ton of opportunity coming your way.

So if you're taking notes, the source, the creative, the outlet, the frequency, and the boost, you figure those out, you're going to build yourself a big-ass personal brand.

So if you're taking notes, the source, the creative, the outlet, the frequency, and the boost, you figure those out, you're going to build yourself a big-ass personal brand.

So if you're taking notes, the source, the creative, the outlet, the frequency, and the boost, you figure those out, you're going to build yourself a big-ass personal brand.

Well, whenever I do the boost part and advertise, right now for every dollar I put in, I end up with $9 back. According to statistics, which is why I'm starting to put a whole lot more dollars in. So if you see me now, wait, you'll see me a lot more here pretty soon. But that's when I'm just advertising. But just the personal brand, you know, it's immeasurable.

Well, whenever I do the boost part and advertise, right now for every dollar I put in, I end up with $9 back. According to statistics, which is why I'm starting to put a whole lot more dollars in. So if you see me now, wait, you'll see me a lot more here pretty soon. But that's when I'm just advertising. But just the personal brand, you know, it's immeasurable.

Well, whenever I do the boost part and advertise, right now for every dollar I put in, I end up with $9 back. According to statistics, which is why I'm starting to put a whole lot more dollars in. So if you see me now, wait, you'll see me a lot more here pretty soon. But that's when I'm just advertising. But just the personal brand, you know, it's immeasurable.

I get deals all the time because people follow me. They like me. They trust me. They hear they hear me talking about something that has nothing to do with Lightspeed. And they sign up for Lightspeed because of who I am and what I said and what I think and what I believe and, you know, who I'm connected with. And, you know, they see that on social media. They see me hanging out with the big wigs.

I get deals all the time because people follow me. They like me. They trust me. They hear they hear me talking about something that has nothing to do with Lightspeed. And they sign up for Lightspeed because of who I am and what I said and what I think and what I believe and, you know, who I'm connected with. And, you know, they see that on social media. They see me hanging out with the big wigs.

I get deals all the time because people follow me. They like me. They trust me. They hear they hear me talking about something that has nothing to do with Lightspeed. And they sign up for Lightspeed because of who I am and what I said and what I think and what I believe and, you know, who I'm connected with. And, you know, they see that on social media. They see me hanging out with the big wigs.

You know, they see me on my podcast. They see me, you know, with employees. And again, it's social media, not anti-social media. You ever see these people with the private accounts? I don't understand. Why are you on social media with a private account? It's like, dude, that's the equivalent of flipping someone off when they say, how are you doing?

You know, they see me on my podcast. They see me, you know, with employees. And again, it's social media, not anti-social media. You ever see these people with the private accounts? I don't understand. Why are you on social media with a private account? It's like, dude, that's the equivalent of flipping someone off when they say, how are you doing?