Chris Koerner

Then I'm going to do the same thing, take the same features, the same benefits, different picture because this one's powder, post it in the same market with the same radius to Facebook Marketplace, and have a new column, views, reach outs, and clicks, right?

And then I'm going to watch and I'm going to see what's getting more clicks.

And I'm going to know within two hours where there's more demand.

Now, does that little sample size indicate like what form factor I should go all in on?

Not necessarily, but it's something.

It's a relevant data point, right?

There's not very likely to be a large amount of people searching for creating gummies on Facebook marketplace, but it doesn't matter because there's 2 billion people using it, right?

So we're just trying to capture some of that traffic.

So I'm going to do that with two ads.

And then after a day or two, I'm going to boost those two ads, put $10 behind each of them to see how my results differ.

Does it make any difference?

Do I get a lot more clicks, a lot more views, or is it just wasted?

And then I'm going to probably post like 10 more ads of like different photos, different headings, different descriptions, different price points, and then put all those in a Google Sheet and track it.

All right, now I have a lot of data.

Now, concurrently, so while I'm doing all these things, I'm going to go to Facebook groups and I'm going to join Facebook groups like Moms Who Work Out, Moms Who Love Creatine, Moms Who Love Rucking, Ultra Runner Moms, like Healthy Moms, whatever.

I'm going to join all these groups and just start doing searches for creatine, gummies, powders, price points, vendors, websites, and just start like...

pulling pieces of data out of the atmosphere, right?

And I'm going to put that in my spreadsheet.

And I want to wait till the Facebook marketplace tests are done.

I want to do that at the same time.