Chris Koerner
👤 SpeakerAppearances Over Time
Podcast Appearances
Because I knew that Disney sells like billions of dollars of t-shirts on their website, right?
I read a stat recently.
So I kind of just took that data point, connected it to Buc-ee's and said, all right, Buc-ee's is a fraction of the size of Disney, but they have the same amount of brand loyalty.
People love their shirts.
You'll see their shirts all over the world, even though they only have 50 locations like in the Southeast, right?
Yeah.
And so we went to their website and there was no shop button.
There was no place to buy their stuff.
And I was just like...
Like all the light bulbs were going off at once, right?
It was like, oh my gosh, okay.
We need to reach out to them.
Like we need to bring them online.
I just had all these ideas.
And my cousin is much more balanced than I am.
He's like the operator and I'm like the ADHD crazy guy, right?
So his role is to like calm me down.
And he's very good at that.
But I just couldn't be calmed down from this.
I'm like, no, no, no.