Chris Koerner
👤 SpeakerAppearances Over Time
Podcast Appearances
But if people are like, oh my gosh, this is the best thing I've ever had.
Where did you make this?
How did you make this?
It lights up in their face.
That's an example of a validation in my case, right?
Same industry, food product, completely different reactions, right?
So one specific example is my wife has a cookie bar business, right?
Square Cookies.
And they're amazing.
And we're not trying to scale it.
We don't want to scale it.
It's a way to teach our kids entrepreneurship and we love it.
But the best way to validate this was going to our local farmer's market and just posting up and just giving people samples and just watching them.
Right.
What do they say versus how do they react?
And is it the same?
What do you mean by that?
Well, sometimes we try to use the internet in places where it's not needful, right?
She sold these online, right?
She shipped them to friends and family across the country.