Chris Williamson

The bars are too high.

It's emergent.

I mean, when I write these books, I start with millions and millions of words of source material, everything they've ever shared publicly.

And I try to figure out what is the essence of the person?

What is the thing that is most special about them that anybody can learn from?

And we all know that Elon is massively productive.

I feel like the question everybody's asking is kind of like, how the hell did this happen?

How does he get so much done?

But what I didn't realize until way into the process was that purpose was the other pillar.

So I knew I wanted to know like, how does he win?

But I didn't know to the extent that purpose was a big part of why he wins.

And that is actually, he has some really incredible answers for

What do I do?

What's important?

Yeah.

I mean, I think Elon is risk on, like he takes risks that he shouldn't take.

He's inherently biased towards risk, but the number of times that that pays off, I think reveals and puts in Teal's context, like Teal is a risk manager and Elon is a risk taker.

And when you combine that with purpose, the fact that like Elon is on these missions, he's trying to accomplish something and he almost doesn't care how much risk it takes.

He'll just keep taking chances and keep taking chances until he breaks through.

And he's got this amazing quote, failure is irrelevant unless it's catastrophic.