Christopher Quek

And that kind of pricing, lowered pricing, helped to really make things a little bit more affordable, especially for this family business. They operate in a very large nation in Southeast Asia, and they decided that they will sell at a lower price of all their food produced to a certain much poorer province, if I would say.

And that kind of pricing, lowered pricing, helped to really make things a little bit more affordable, especially for this family business. They operate in a very large nation in Southeast Asia, and they decided that they will sell at a lower price of all their food produced to a certain much poorer province, if I would say.

And because of the technology that AgriMax gave it to them by helping them to increase those crop yields, it's totally helped people in that society that they could actually put more food on the table because their produce has decided to become slightly cheaper. I'm just giving a little bit of some of the very interesting things that we did not expect.

And because of the technology that AgriMax gave it to them by helping them to increase those crop yields, it's totally helped people in that society that they could actually put more food on the table because their produce has decided to become slightly cheaper. I'm just giving a little bit of some of the very interesting things that we did not expect.

We more or less knew that, okay, AgriMax we invest is because you're going to see more increase in crop yields, better food supplies. Everyone gets to have food on the table. That's great. But what we didn't realize that what this family business did was that it took that technology, have more food, more quantity and decided to sell it cheaper.

We more or less knew that, okay, AgriMax we invest is because you're going to see more increase in crop yields, better food supplies. Everyone gets to have food on the table. That's great. But what we didn't realize that what this family business did was that it took that technology, have more food, more quantity and decided to sell it cheaper.

to a poorer province where those villagers were now able to obtain more quantity of food for their families. So I think that was a little bit of the very interesting heartwarming stories that we see on and off here and there. And the best part about it, we're making money as well. It's not that we are not doing well when we're making money.

to a poorer province where those villagers were now able to obtain more quantity of food for their families. So I think that was a little bit of the very interesting heartwarming stories that we see on and off here and there. And the best part about it, we're making money as well. It's not that we are not doing well when we're making money.

It's just that we make things more efficient to the way that society works in Southeast Asia. And yeah, I think that was just some of the very interesting anecdotes that have been going through our venture capital journey.

It's just that we make things more efficient to the way that society works in Southeast Asia. And yeah, I think that was just some of the very interesting anecdotes that have been going through our venture capital journey.

Not just investing in the company, not just helping them grow, commercialize the business, talking to the family businesses to become clients, but really reaching the end consumer. Realising that the impact that we gave to the end consumer is something so significantly different now. We didn't realise that kind of ripple down effect would have been so much bigger than we thought it was.

Not just investing in the company, not just helping them grow, commercialize the business, talking to the family businesses to become clients, but really reaching the end consumer. Realising that the impact that we gave to the end consumer is something so significantly different now. We didn't realise that kind of ripple down effect would have been so much bigger than we thought it was.

In fact, we are talking to a second-gen family where this person is just transforming his whole family business towards FMCG, a brand. And I can't say too much yet, but when it comes, I will definitely announce that. And it's really exciting to see Southeast Asia is not only being

In fact, we are talking to a second-gen family where this person is just transforming his whole family business towards FMCG, a brand. And I can't say too much yet, but when it comes, I will definitely announce that. And it's really exciting to see Southeast Asia is not only being

supported by Southeast Asia entrepreneurs, but you're getting international entrepreneurs deciding to say that Southeast Asia is a great market. I'm going to try to do something about it. I'm trying to make a change in the way Southeast Asia operates. And it's always for the better. It's exciting to me to know that we are starting to embrace companies even as far as going out of Southeast Asia.

supported by Southeast Asia entrepreneurs, but you're getting international entrepreneurs deciding to say that Southeast Asia is a great market. I'm going to try to do something about it. I'm trying to make a change in the way Southeast Asia operates. And it's always for the better. It's exciting to me to know that we are starting to embrace companies even as far as going out of Southeast Asia.

And I always feel that there are going to be very interesting dynamics as we engage more of these second gens that's coming out from other parts of outside of Southeast Asia. And all we can say is that their diversity of views, the diversity of mindset are just going to improve things better. And they're going to be sharing a lot of best practices over to the

And I always feel that there are going to be very interesting dynamics as we engage more of these second gens that's coming out from other parts of outside of Southeast Asia. And all we can say is that their diversity of views, the diversity of mindset are just going to improve things better. And they're going to be sharing a lot of best practices over to the

next generation business owners here in Southeast Asia. And I think that really excites me where you get two of them together, they have a conversation and person A teaches person B what he has been doing and person B says, I'm going to bring this back over to my family business to endorse, to apply it, to work on it and see the improvement.

next generation business owners here in Southeast Asia. And I think that really excites me where you get two of them together, they have a conversation and person A teaches person B what he has been doing and person B says, I'm going to bring this back over to my family business to endorse, to apply it, to work on it and see the improvement.