Chuck

Yeah, I think World War II is basically cited as the moment when Muzak kind of proved itself enough at least to start being adopted by very large companies. And then within a few years after the war, by like the very early 50s, they started to spread more and more to even smaller and smaller companies.

And it was this idea that if you played Muzak and Muzak's, you know, patented stimulus progression model, You know, you're going to avoid that mid-morning slump that like every worker goes through, you know, in productivity. And then the mid-afternoon slump, you could avoid that too.

And it was this idea that if you played Muzak and Muzak's, you know, patented stimulus progression model, You know, you're going to avoid that mid-morning slump that like every worker goes through, you know, in productivity. And then the mid-afternoon slump, you could avoid that too.

And it was this idea that if you played Muzak and Muzak's, you know, patented stimulus progression model, You know, you're going to avoid that mid-morning slump that like every worker goes through, you know, in productivity. And then the mid-afternoon slump, you could avoid that too.

And think about how many more widgets you could make if your employees don't, you know, slack off productivity-wise from 10.30 to lunch every day. And then from like 2.30 until they go home. Like imagine if this very pleasant music is just kind of keeping them humming along. What people call a forward, just unconscious sense of forward momentum. The tempo is...

And think about how many more widgets you could make if your employees don't, you know, slack off productivity-wise from 10.30 to lunch every day. And then from like 2.30 until they go home. Like imagine if this very pleasant music is just kind of keeping them humming along. What people call a forward, just unconscious sense of forward momentum. The tempo is...

And think about how many more widgets you could make if your employees don't, you know, slack off productivity-wise from 10.30 to lunch every day. And then from like 2.30 until they go home. Like imagine if this very pleasant music is just kind of keeping them humming along. What people call a forward, just unconscious sense of forward momentum. The tempo is...

in your environment is moving subtly faster and faster. And so to keep people from going insane, part of the stimulus progression was that the songs in a 15-minute increment would kind of go up in tempo, and then you'd have a 15-minute break of silence. And then the music would come back on again.

in your environment is moving subtly faster and faster. And so to keep people from going insane, part of the stimulus progression was that the songs in a 15-minute increment would kind of go up in tempo, and then you'd have a 15-minute break of silence. And then the music would come back on again.

in your environment is moving subtly faster and faster. And so to keep people from going insane, part of the stimulus progression was that the songs in a 15-minute increment would kind of go up in tempo, and then you'd have a 15-minute break of silence. And then the music would come back on again.

But then this 15 minutes, their first song, the tempo of their first song, would probably start a little faster 15 minutes. Right. And so all of a sudden, next thing you know, you're making widgets like a maniac because you're being manipulated by the stimulus progression model, at least again, according to Muzak. I get what you're saying.

But then this 15 minutes, their first song, the tempo of their first song, would probably start a little faster 15 minutes. Right. And so all of a sudden, next thing you know, you're making widgets like a maniac because you're being manipulated by the stimulus progression model, at least again, according to Muzak. I get what you're saying.

But then this 15 minutes, their first song, the tempo of their first song, would probably start a little faster 15 minutes. Right. And so all of a sudden, next thing you know, you're making widgets like a maniac because you're being manipulated by the stimulus progression model, at least again, according to Muzak. I get what you're saying.

Like, it's not like, you know, Harvard came along and said, yes, we've studied this thoroughly and this is exactly what happens. This is, you know, company claims, but it is intuitively sensible at least. Yeah.

Like, it's not like, you know, Harvard came along and said, yes, we've studied this thoroughly and this is exactly what happens. This is, you know, company claims, but it is intuitively sensible at least. Yeah.

Like, it's not like, you know, Harvard came along and said, yes, we've studied this thoroughly and this is exactly what happens. This is, you know, company claims, but it is intuitively sensible at least. Yeah.

Yeah, everybody's going to shake their groove thing.

Yeah, everybody's going to shake their groove thing.

Yeah, everybody's going to shake their groove thing.

No, it's not. And since you brought him up for the second time, I say we discuss Brian Eno momentarily.