Codie Sanchez

But if I'm, okay, so like if you want to launch your product and you want people to give you money and you want to build trust, what are the secrets to doing that?

What do you have to do?

What are the best companies do?

So good.

We call it show, don't tell.

Because when you're yapping at people, they don't believe you anymore.

Everybody's a yapper on the internet and everybody can say things.

But, you know, it's funny.

I'll actually include right here, if you remind me, David, my new favorite launch video that I just saw on X. And it's for an AI company, which is actually quite hard to do a launch video for because you can't touch it.

You can't see it.

And it's such a sexy video.

And it starts with like a guy in a field and he's talking to his grandma and it's real, his real grandma about AI.

And it's sort of about how like work-life balance, you know, his grandma's like, well, how are you going to launch a business and like, you know, not lose all of your life and all of your joy.

And the business is called co-founder and it basically uses AI to help you launch a business.

So you don't have to do everything is very cute.

And so I think there's a way to do a video about just about anything.

One thing Everett and I keep coming back to is this.

Most people think the hard part is raising money.

But if you don't already have a business, the hardest part is figuring out what the business is you should actually raise for.

That's why we built Main Street Millionaire Live.