Codie Sanchez

It was like free advertising, but it was cool.

And he's like, and then he's like, the benefit that I often gave these shop owners was like, you'll be the first one to get our exclusive shirts here if you buy this.

And it's sort of like early day online crowdfunding.

And he just did the same thing.

Exclusivity, scarcity, timeliness, and again and again.

Yeah.

Yeah.

Are there businesses or business owners that come to you that are like, you should just go get venture capital?

Just go raise a bunch of money.

Don't bootstrap it.

Yeah.

I also think a lot of people don't want billion dollar companies.

It's pretty miserable.

The bigger, I mean, you know, you run a big company.

I run a big company.

The bigger the company, the more problems you got.

And so we were talking about beforehand is like, be really careful what you wish for, because having a business that makes a million bucks a year and top line, and you get to keep, you know, with 15 to 30% margins, 150K to 300K a year, that's a pretty sexy thing, especially with taxes.

And like those exist every day.

I mean, how many of those do you think you've seen in your, your career and on the platform?

It's so true.