Codie Sanchez

It's how big is your revenue and how much money have you raised.

Well, I want to talk about like for the small business that is going to bootstrap.

Yeah.

How do they try to think about how much money to raise and what a successful raise looks like when you're doing pre-orders and thinking about it this way?

What do you think a good buffer is?

Is it like 25 to 30 percent more than you think?

That's a great suggestion.

That's fascinating about comic books.

I would never think you could get money from people for a comic book.

Tell me about that.

And so what's really, really well, hundreds of thousands.

Charlemagne launched a comic book?

What's the difference?

Yeah.

So let's say that you want to write a comic book.

Could you get the comic book ready, kind of have all your ideas, create a cool video launching it, you know, put a couple thousand maybe into the quote unquote marketing and product design, then put it up there.

And if you don't get any pre-orders or if you don't get enough, you just pull it and give money back?

That's great.

So you would just come back and be like, all right, now I'm going to do another one, but I'm just going to do it for 700.

And so I can just start small and then scale my way up.