Cody Schneider
๐ค SpeakerAppearances Over Time
Podcast Appearances
And then for the content, super straightforward. You just have that short form creator. You tell them, hey, you sit down, you record a video for 30 minutes of you just talking through whatever has happened in the last week that you found interesting. Like any insights, any data, et cetera. Record that, send it over to us. We turn it into a transcript. We turn it into an email newsletter.
We figure out your voice, all the vocabulary that you use and mimic that based off the transcript that you provided. Send that back to them. They okay, yes, no, they redline it. At that point, you have this like content that's unique, it's original. And then you send that out to this audience that's high value in the B2B space that they're in.
We figure out your voice, all the vocabulary that you use and mimic that based off the transcript that you provided. Send that back to them. They okay, yes, no, they redline it. At that point, you have this like content that's unique, it's original. And then you send that out to this audience that's high value in the B2B space that they're in.
We figure out your voice, all the vocabulary that you use and mimic that based off the transcript that you provided. Send that back to them. They okay, yes, no, they redline it. At that point, you have this like content that's unique, it's original. And then you send that out to this audience that's high value in the B2B space that they're in.
Then from there, I think that you could like, and again, this is what we're testing is just using beehive boosts as a way to, uh, get the initial revenue for this so that it self funds its own growth. And then from that, you then go and you sell ads.
Then from there, I think that you could like, and again, this is what we're testing is just using beehive boosts as a way to, uh, get the initial revenue for this so that it self funds its own growth. And then from that, you then go and you sell ads.
Then from there, I think that you could like, and again, this is what we're testing is just using beehive boosts as a way to, uh, get the initial revenue for this so that it self funds its own growth. And then from that, you then go and you sell ads.
But if you have enough of these, right, then you go and you, I mean, imagine you have whatever, 50 different newsletters that are all in these different spaces. You go and do an ad ads, you know, an ad buyer sell, uh, to, uh, somebody that's in those related industries. So I'd probably do one that's in a specific product category, focusing on anybody that works in a growth org.
But if you have enough of these, right, then you go and you, I mean, imagine you have whatever, 50 different newsletters that are all in these different spaces. You go and do an ad ads, you know, an ad buyer sell, uh, to, uh, somebody that's in those related industries. So I'd probably do one that's in a specific product category, focusing on anybody that works in a growth org.
But if you have enough of these, right, then you go and you, I mean, imagine you have whatever, 50 different newsletters that are all in these different spaces. You go and do an ad ads, you know, an ad buyer sell, uh, to, uh, somebody that's in those related industries. So I'd probably do one that's in a specific product category, focusing on anybody that works in a growth org.
So head of growth, head of customer experience, whatever that ends up being. But I think this is very symbiotic. I think the short-form creators are trying to figure out how do they do long-form and make more money. And creating unique, like just newsletter content on a repeated basis is extremely hard. I think for a lot of people, like just doing that, like, especially if it's a daily, right.
So head of growth, head of customer experience, whatever that ends up being. But I think this is very symbiotic. I think the short-form creators are trying to figure out how do they do long-form and make more money. And creating unique, like just newsletter content on a repeated basis is extremely hard. I think for a lot of people, like just doing that, like, especially if it's a daily, right.
So head of growth, head of customer experience, whatever that ends up being. But I think this is very symbiotic. I think the short-form creators are trying to figure out how do they do long-form and make more money. And creating unique, like just newsletter content on a repeated basis is extremely hard. I think for a lot of people, like just doing that, like, especially if it's a daily, right.
Or like, three times a week. That's a very hard thing to do. But if you ask most people, they can sit down and talk about a topic for 30 minutes, like no question, right? Like we just did it. Like this is a great source of original source material that you can then repurpose and turn into these newsletters. And then you just run it. You just have it be turnkey.
Or like, three times a week. That's a very hard thing to do. But if you ask most people, they can sit down and talk about a topic for 30 minutes, like no question, right? Like we just did it. Like this is a great source of original source material that you can then repurpose and turn into these newsletters. And then you just run it. You just have it be turnkey.
Or like, three times a week. That's a very hard thing to do. But if you ask most people, they can sit down and talk about a topic for 30 minutes, like no question, right? Like we just did it. Like this is a great source of original source material that you can then repurpose and turn into these newsletters. And then you just run it. You just have it be turnkey.
This thing's in the background growing for them. It's making money. A check shows up to them every month and they don't have to think about it. I think that's a huge business opportunity. And again, it's just an ops game. You could build this literally on top of Swell AI, right? Like the company that we own. So, yeah.
This thing's in the background growing for them. It's making money. A check shows up to them every month and they don't have to think about it. I think that's a huge business opportunity. And again, it's just an ops game. You could build this literally on top of Swell AI, right? Like the company that we own. So, yeah.
This thing's in the background growing for them. It's making money. A check shows up to them every month and they don't have to think about it. I think that's a huge business opportunity. And again, it's just an ops game. You could build this literally on top of Swell AI, right? Like the company that we own. So, yeah.
Man, I don't know. I know with like 100K list, you can build those lists in about 12 months, right? To get them to 100,000 subs. Yeah. And if you're doing four a week, I bet you could probably get people to buy in. So it's like every send is like, I don't know, probably three to five grand, depending on the industry. So I think one of these could make probably 20 grand a month.