Collin Holmes
๐ค SpeakerAppearances Over Time
Podcast Appearances
I had no money when I started the company.
Sure.
So Tabular is an online reputation and local SEO company.
So we help large chains of multiple locations improve their presence, visibility, and reputation on sites like Google Maps, Yelp, all those reviews that people are reading and searching for every day when they're trying to find those local products and experiences.
We help get those businesses in front of consumers.
Yeah, so we are enterprise.
When I started the company, we were originally a direct-to-SMB model.
Banged my head against that wall for a few years and then moved to the enterprise space.
So now it's typically changed.
We don't talk to clients unless they have about 20 locations.
business or our average client has about 250 locations.
So it really is that regional chain, but we've also acquired some of the largest brands in the country, uh, like Kohl's and auto trader and, uh, pay less and large retailers as well.
You got it.
Yeah.
It's based on the location size.
The bigger your chain, the more you're going to pass.
And what they're actually paying for, just to give you a sense of the platform, it's a dashboard that aggregates and reports on all of this information and enables them with tools to be able to do things.
So a couple of those things would be great examples are responding to reviews.
We're aggregating all of that content, allowing them to see, let's say I'm a regional manager.
I want to only look at my store, see what's happening.