Coltan Scrivner

So whoever can handle that must be bigger and stronger.

And you see that in the animal kingdom, right?

You get these ritualistic fights, right?

The classic example people could probably think of are two gorillas like standing up and beating their chest.

You get a lot of examples of these ritualistic fights.

And the reason animals do that is because it's cheaper than getting into a real fight.

There's less chance of actual damage happening to you.

But you can also fake it, right?

If you can make yourself look bigger, look larger, then you're going to have a better chance of scaring off the other people.

And so, yeah, humans do that all the time in cultural ways, right?

One example is lifting your truck or making it look like you can handle something bigger and larger than what it needs to be.

Yeah, yeah, yeah.

I think people are often surprised by that.

But if you look at the demographics, women like horror just as much as men.

And when it comes to examples of sort of real life horror, like true crime, they are huge consumers of that, even more so than men.

Yeah.

With documentaries, it's still more.

It's probably 60 to 70 percent.

And that's interesting with podcasts, because I think men are a little more likely to listen to just podcasts in general.

Right.