Corey Knowles

Maybe they're who you ought to talk to.

Yes.

Exactly.

Yeah.

Yeah.

You know, and that's exactly where you start is, is get rid of the things you hate.

What are the things I least want to do this morning?

Yeah.

Well, what would you say, you know, again, kind of pulling us back to Invisible.

What are the... I don't think you're so professional.

Yeah, we're just having fun.

But I do have a question I want to make sure we get in.

And that is, what are the most common mistakes you see companies make when they're trying to employ AI, specifically around like data strategy?

Yes.

They're all connected in different ways to different tools.

I absolutely love that you mentioned the need to not AI-ify the process you have, but to maybe toss that process to the side and relearn it from the ground up in a different way.

I think that's a really crucial thing, and it's a mistake I see made constantly.

It's like, all right, here's our process.

Let's go through and step by step build this to replicate that.

And it's like, no, you don't necessarily need to do it that way.