Dan Heath

Yeah, I know exactly what you mean. That often what we find is when we start trying to get to the root cause of a problem, it gets really confusing. It gets very complex. I mean, there's a comfort in rescue because it's very tangible. You see the kid thrashing in the river. You can pull them out. You feel good. You get glory from your friends because you rescued a kid.

Yeah, I know exactly what you mean. That often what we find is when we start trying to get to the root cause of a problem, it gets really confusing. It gets very complex. I mean, there's a comfort in rescue because it's very tangible. You see the kid thrashing in the river. You can pull them out. You feel good. You get glory from your friends because you rescued a kid.

And then when you start talking about, well, what caused this to begin with, all of a sudden you've got a debate. You've got a discussion. And it can get very confusing. And that's why one of the themes that stuck out in my research was so often to solve problems rather than just react to them required a different set of people to come together.

And then when you start talking about, well, what caused this to begin with, all of a sudden you've got a debate. You've got a discussion. And it can get very confusing. And that's why one of the themes that stuck out in my research was so often to solve problems rather than just react to them required a different set of people to come together.

And then when you start talking about, well, what caused this to begin with, all of a sudden you've got a debate. You've got a discussion. And it can get very confusing. And that's why one of the themes that stuck out in my research was so often to solve problems rather than just react to them required a different set of people to come together.

One of my favorite stories in the book is about the city of Rockford, which is the second biggest city in Illinois behind Chicago. And it became the first city in the U.S. to solve the problem of veteran homelessness. And what's fascinating about it, I talked to the former mayor, a guy named Larry Morrissey, and he said he'd been working on homelessness for nine years.

One of my favorite stories in the book is about the city of Rockford, which is the second biggest city in Illinois behind Chicago. And it became the first city in the U.S. to solve the problem of veteran homelessness. And what's fascinating about it, I talked to the former mayor, a guy named Larry Morrissey, and he said he'd been working on homelessness for nine years.

One of my favorite stories in the book is about the city of Rockford, which is the second biggest city in Illinois behind Chicago. And it became the first city in the U.S. to solve the problem of veteran homelessness. And what's fascinating about it, I talked to the former mayor, a guy named Larry Morrissey, and he said he'd been working on homelessness for nine years.

You know, Rockford's one of these places that was an industrial hub and then all the factories closed and all the problems that come along with that. And he said they basically got nowhere on homelessness in nine years. I mean, they just tread water at best.

You know, Rockford's one of these places that was an industrial hub and then all the factories closed and all the problems that come along with that. And he said they basically got nowhere on homelessness in nine years. I mean, they just tread water at best.

You know, Rockford's one of these places that was an industrial hub and then all the factories closed and all the problems that come along with that. And he said they basically got nowhere on homelessness in nine years. I mean, they just tread water at best.

And he said they discovered something in the 10th year where in a period of 10 months, they went from nowhere to that first city achievement that I talked about. And so I was asking him how they did this. And he described the following changes.

And he said they discovered something in the 10th year where in a period of 10 months, they went from nowhere to that first city achievement that I talked about. And so I was asking him how they did this. And he described the following changes.

And he said they discovered something in the 10th year where in a period of 10 months, they went from nowhere to that first city achievement that I talked about. And so I was asking him how they did this. And he described the following changes.

Number one, they stopped treating it as a problem where everybody got to stay in their silos because there's so many people that have a stake in homelessness, ranging from the homeless people themselves to social services, to the VA, to the police, to homeless shelters, to the fire department. And everybody kind of did their little piece of the puzzle, but they never really collaborated.

Number one, they stopped treating it as a problem where everybody got to stay in their silos because there's so many people that have a stake in homelessness, ranging from the homeless people themselves to social services, to the VA, to the police, to homeless shelters, to the fire department. And everybody kind of did their little piece of the puzzle, but they never really collaborated.

Number one, they stopped treating it as a problem where everybody got to stay in their silos because there's so many people that have a stake in homelessness, ranging from the homeless people themselves to social services, to the VA, to the police, to homeless shelters, to the fire department. And everybody kind of did their little piece of the puzzle, but they never really collaborated.

So the first thing they did was they brought everybody around the same table. And then the second thing was they didn't just bring them around the table to pontificate, to brainstorm about you know, the origins of homelessness and how to solve it at a societal level. What they did was they oriented people around specific homeless individuals.

So the first thing they did was they brought everybody around the same table. And then the second thing was they didn't just bring them around the table to pontificate, to brainstorm about you know, the origins of homelessness and how to solve it at a societal level. What they did was they oriented people around specific homeless individuals.

So the first thing they did was they brought everybody around the same table. And then the second thing was they didn't just bring them around the table to pontificate, to brainstorm about you know, the origins of homelessness and how to solve it at a societal level. What they did was they oriented people around specific homeless individuals.