Dan Henry

So when I sold my first book, Digital Millionaire Secrets, that book did really well.

Like it was a Wall Street Journal and USA Today bestselling book.

It was 10 bucks, 10 bucks for a book.

When they read the book, they realized, wow, I can make money through my knowledge.

And so they ended up buying my offer on how to create an education program that you can sell.

That book, people bought it, and people who bought that book, read that book, and then bought our higher-end program, we did $15 million in sales off people that read that book.

Now, most people that read that book didn't even know you could make money selling your knowledge.

They didn't even know that.

So you see what I'm saying?

I created the market.

And so this is what the best entrepreneurs do.

This is what Steve Jobs did.

This is what people do.