Dan Khan

And now you're running ads, so cold traffic is a different ballgame, right?

So I knew exactly what type of VSLs, what type of ads work for which type of industry.

And my friend, he came to me and he said, like, he's trying to make an offer and stuff.

I said, let me try and make one for him.

So he was in the business opportunity space and I built an offer from scratch for him, the VSL, the offer, the ads, and he immediately started making $1,000 a day.

So I was like, I got a lot of fulfillment from that because I'm helping someone instead of just making money, right?

So I started to expand out to other people.

He started to refer me and I started creating offers and ads for different people.

And I did copywriting for them.

And slowly I realized like, I love this B2B model and I'm going to keep it.

So that's how the agency started.

Margins are higher.

The complaint rate is very low.

Facts.

You know, consumers are different, bro.

Yeah.

High ticket too, right?

High ticket B2B.

Yeah.

It definitely is, yeah.