Dan (the food industry CEO)

So the prices to the producer are skyrocketing far more than what you're seeing on the shelf.

If a producer gets hit with a 10 percent price inflation, they do everything in their power not to pass that along to the consumer because a lot of consumers are not going to handle that that price jump.

Real inflation is a lot higher than government numbers.

Our costs at my company have skyrocketed, particularly in the last six months.

We're feeling it.

I don't know a single food company and I know a lot of them.

I'm friends with a lot of these people.

We all go to the same events and see each other at the same food shows and that type of thing.

They are all raising prices fairly significantly.

you see announced, right?

Well, General Mills is raising prices 10%, Pepsi's raising prices, et cetera.

But even the companies that aren't announcing it are doing it because the stresses on the supply chain have only increased this year.

That's going to lead to some level of shortages.

You know, certain areas of the country are reporting shortages here and there, and it's pretty sporadic right now.

But at the same time, the international pressures, the continual shutdowns all over the world, you know, we get countries that open up and then their neighboring country shuts down.

The fact that a ship can go from.

you know, China and it goes down to the Philippines and goes to Australia and it comes to the United States and then it goes to Mexico and every single country has different policies, different wait times, different everything.

It's just the whole supply chain is completely messed up right now.

And that's causing prices to jump significantly.

Really just in everything.