Daniel Priestley

In the very early days, I want chaos. I want chaos. C-A-O-S, right? So I want a great concept and I want to test the concept. I want a really clear understanding of who this is for. We call that an audience. Whose attention do we want? Who do we want to be the audience for this product? Offer, how do we create something that really speaks to their needs and desires? And then a sales process.

In the very early days, I want chaos. I want chaos. C-A-O-S, right? So I want a great concept and I want to test the concept. I want a really clear understanding of who this is for. We call that an audience. Whose attention do we want? Who do we want to be the audience for this product? Offer, how do we create something that really speaks to their needs and desires? And then a sales process.

So concept, audience, offer, sales. Those are my first four things that I want to get right when we're launching. And we can go through some of those, but concept is, I want something that you're passionate about, I want something that solves a problem in the world, and I want something people are willing to pay for.

So concept, audience, offer, sales. Those are my first four things that I want to get right when we're launching. And we can go through some of those, but concept is, I want something that you're passionate about, I want something that solves a problem in the world, and I want something people are willing to pay for.

Well, if you're chasing the money, it's very hard to beat someone who's genuinely passionate about it. So money will attract all sorts of people. So if you imagine there's this big pile of money, people are coming at that from all angles. The person who's ultimately going to win is the person who recognizes there's a lot of money and they're passionate about it. They love it. They love it.

Well, if you're chasing the money, it's very hard to beat someone who's genuinely passionate about it. So money will attract all sorts of people. So if you imagine there's this big pile of money, people are coming at that from all angles. The person who's ultimately going to win is the person who recognizes there's a lot of money and they're passionate about it. They love it. They love it.

They've got an origin story for it. They've got a vision for the future of it. They've got a clear mission about what they want to do with it right now. And it tends to be that people who are chasing the money, they don't have origin, mission, and vision. They don't have a background that says this is what they should be doing.

They've got an origin story for it. They've got a vision for the future of it. They've got a clear mission about what they want to do with it right now. And it tends to be that people who are chasing the money, they don't have origin, mission, and vision. They don't have a background that says this is what they should be doing.

They don't have a vision for the future as to what they want to do with it next. And they don't have a clear mission as to the highest value things they could do today. They're just captivated by the money. And I get that, like money's important. But ultimately, the best opportunities, you need all three.

They don't have a vision for the future as to what they want to do with it next. And they don't have a clear mission as to the highest value things they could do today. They're just captivated by the money. And I get that, like money's important. But ultimately, the best opportunities, you need all three.

You need passion, you need a real problem that people wanna solve, and people wanna pay for that. So those are the three. It's sometimes the case that you can open any one of those three doors. You can just spot a problem that needs solving and you can get yourself passionate about it. You can cultivate the passion.

You need passion, you need a real problem that people wanna solve, and people wanna pay for that. So those are the three. It's sometimes the case that you can open any one of those three doors. You can just spot a problem that needs solving and you can get yourself passionate about it. You can cultivate the passion.

Sometimes you do notice that there's a new lucrative thing that's going on and you can, you know, you then find yourself like you get bitten by the bug. And, you know, yes, you're excited by the money, but then suddenly you start researching it and you realize it really lines up with who you are and it really lines up with what you've been doing for the last 20 years.

Sometimes you do notice that there's a new lucrative thing that's going on and you can, you know, you then find yourself like you get bitten by the bug. And, you know, yes, you're excited by the money, but then suddenly you start researching it and you realize it really lines up with who you are and it really lines up with what you've been doing for the last 20 years.

And you go, this is the opportunity I've been waiting for. So you can enter the room through either of those three doors, but ultimately we need all three of those doors open. And what if someone's not looking to be an entrepreneur, but they want to make more money? So I'm a big believer, as I said, that entrepreneurship is a team sport.

And you go, this is the opportunity I've been waiting for. So you can enter the room through either of those three doors, but ultimately we need all three of those doors open. And what if someone's not looking to be an entrepreneur, but they want to make more money? So I'm a big believer, as I said, that entrepreneurship is a team sport.

And in the first 10 people, there's a lot of magic and there's a lot of opportunity to make money, whether you're the founder or whether you're one of the first 10. So sometimes you can get in an early stage team that has equity that's being shared. Sometimes you can get performance bonuses that are pretty high.

And in the first 10 people, there's a lot of magic and there's a lot of opportunity to make money, whether you're the founder or whether you're one of the first 10. So sometimes you can get in an early stage team that has equity that's being shared. Sometimes you can get performance bonuses that are pretty high.

And sometimes the knowledge that you gain from being part of a small 10 person team can actually set you up for a lifetime of opportunities as well. So for me personally, I was 19 years old. I dropped out of university. And I got invited to go knock on the door of this guy who's starting a new company and he's 37, I'm 19. And it was the biggest house I'd ever been to.

And sometimes the knowledge that you gain from being part of a small 10 person team can actually set you up for a lifetime of opportunities as well. So for me personally, I was 19 years old. I dropped out of university. And I got invited to go knock on the door of this guy who's starting a new company and he's 37, I'm 19. And it was the biggest house I'd ever been to.