David Pakman

And, and it already is in fact, in some ways and probably will, uh, even more, uh, with some ideas of, of how to have a more balanced and healthy approach, especially to news consumption, but to media consumption of, of all kinds.

And I've learned a crazy amount even in researching the book.

Uh, but I think that

really right now for anyone who either is on these digital platforms has to make decisions at some point about kids being on these platforms, which is not a decision I have to make right now.

It's probably, I don't know, seven, eight years away or something like that.

Um, I think we really have to understand how we got to where we are and why I see certain things when I look at Facebook or Tik TOK and you might see something different and the effect that this has socioculturally and on the, the economy.

So it's,

It's kind of broad in that sense, but it's specifically focused on digital platforms and why they look the way they look today.

It's a huge level of concern, but one of the things I do talk about in the book is that

it might seem as though the causality goes one way, which is, Hey, pro Trump billionaires control the algorithms.

Therefore the algorithms promote a lot of this right wing stuff.

I actually think it's the opposite way, which is that the rights sort of argumentation

is built for what performs best in these algorithms in the sense of divisive content performs better.

Simple ideas with a clear scapegoat or someone to blame perform better.

You can go through this list of five or six things and you kind of realize you don't have to build it in a way that it helps the right.

There's something more structural in there.

And George Lakoff has written a lot about this when it comes to political messaging.

You think about the concept of tax relief.

It's my money.

It's better.