David Pierce

So they should compete for things like broadcast rights and payments.

But they have an antitrust exemption that says you are allowed to come together and essentially collude on pricing.

They're essentially a legal cartel.

And the idea was, you know, in the 60s or whatever this past that everyone loves the NFL.

We want to put the games on TV.

We're going to give them an antitrust exemption so they can go deal with the networks like as a group and everyone gets paid and everyone's happy and everyone gets their games.

And for a variety of reasons, this kind of no longer makes sense in 2026.

Right.

Like.

Maybe you want, there's more providers, right?

There's not just the three big networks who are jockeying for position and maybe one ESPN.

There's like a lot of streaming service providers.

There's a lot of companies.

There's YouTube and TikTok and whoever else that exists.

And so basically what it feels like to people is in order to watch every NFL game, you've got to spend thousands of dollars a year now.

Because even your local market team might be on Prime one day and ESPN streaming another day.

And like whatever it is that's happening, that's taking this away from your local broadcast stations.

And the NFL seems to have a vested interest in increasing that over time, right?

Like they're talking about going to more games, more streaming services.

Like the NFL has really enjoyed the process of finding more places to give them money for football games.