David Rosenthal

Wow.

Which...

Man, remember that episode we did with Trip on EA back in the day was so fun and talking about the origins of Madden.

Yep.

Fantasy is such a great example of driving and adding to the Roselle flywheel.

Better products, deepened fan engagement, more viewership, more advertising, which really now translates to more revenue opportunities because there's revenue opportunities from Fantasy.

Sunday Ticket, that whole package, basically was to cater to two audiences.

One, bars and restaurants who want to be able to show multiple games within their establishment.

But two and even bigger, the fantasy crowd, they're going to be willing to pay a lot of money to see all the games live.

And then that feeds back into the product and the flywheel spins.

That's just this year.

Yeah, you can probably bet on that.

Wow.

So much for the league first mentality from Jerry Jones there.

Maybe the Madden deal is in there.

I don't know if it'd be there or in media.

Mental, emotional, suicides, everything.

There's a bunch of dimensions here.

I played football all growing up.

Middle school, high school, college.