David Rosenthal
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Appearances Over Time
Podcast Appearances
The most perfectly designed American league for a media product.
But that said, even now, a couple years later, and even now after the Taylor Swift crossover, the social media gap between players in the NFL and players in the NBA absolutely still persists.
So I believe Travis Kelsey is the active NFL player for now with the
highest number of Instagram followers these days.
He has just under 8 million followers on Instagram.
LeBron James has 157 million Instagram followers.
There are a bunch of NBA players with 20 to 30.
You know, you can debate the value of all this, but, like, it's wild that number one in the NFL is under 8 million.
And one in the NBA is 157 and number two is 60.
Back when we originally made this episode, I think these numbers and the difference mattered a lot more.
These days, whatever inning we're in in social media, we've shifted away from follower counts and more towards algorithm and more TikTokification of everything.
So yeah, I think pure follower counts is not a great measure.
And I think also you know an unmeasurable thing is just cultural relevance and to me it feels undeniable that the NFL's cultural relevance has grown a lot in the last few years.