David Rosenthal

They're selling about 2,500 to 3,000 of them per year globally.

You are not going to see one on the streets tomorrow or the day after that or the day after that.

All right, Ben.

So how much do these models cost?

And what were you teasing earlier with the thoughts on the Icona series?

$3.2 billion of Ferraris in 799 examples.

Yes.

Wow.

Yeah.

So it's critically important to the business.

Yeah, that's totally true.

And where I imagine you were going with the Icona series is like, boy, wouldn't it be nice if we had a whole nother series with maybe not quite as good dynamics as that, but like

Pretty good dynamics.

Those down years when we don't have the supercar.

Right.

They have such a different manufacturing process than any other major or boutique auto manufacturer.

And this is the thing that the super boutique hypercar companies like the Pagani's or the Koenigseggs, etc.

Well, right.

And those companies don't have all the tooling and manufacturing prowess that Ferrari does.

So they can only make...