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David Rusenko

๐Ÿ‘ค Speaker
265 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1151 Weebly CEO: 50m Users, North of .5% Conversion to $8/mo

Um, uh, then, then, then of course, uh, Sequoia, um, and then most recently also Tencent.

SaaS Interviews with CEOs, Startups, Founders
1151 Weebly CEO: 50m Users, North of .5% Conversion to $8/mo

So I think, um,

SaaS Interviews with CEOs, Startups, Founders
1151 Weebly CEO: 50m Users, North of .5% Conversion to $8/mo

You know, having just a fantastic set of investors around the table means that they're also long term focused and there's no pressure for driving towards an exit or driving towards an outcome that that isn't in the long term.

SaaS Interviews with CEOs, Startups, Founders
1151 Weebly CEO: 50m Users, North of .5% Conversion to $8/mo

You know, as far as how we think about growth, you know, I think there's, you know, what I've witnessed is a lot of very suboptimal decision making as far as spending goes.

SaaS Interviews with CEOs, Startups, Founders
1151 Weebly CEO: 50m Users, North of .5% Conversion to $8/mo

Very common to get ahead of your skis.

SaaS Interviews with CEOs, Startups, Founders
1151 Weebly CEO: 50m Users, North of .5% Conversion to $8/mo

You mean amongst your peers, David?

SaaS Interviews with CEOs, Startups, Founders
1151 Weebly CEO: 50m Users, North of .5% Conversion to $8/mo

Exactly.

SaaS Interviews with CEOs, Startups, Founders
1151 Weebly CEO: 50m Users, North of .5% Conversion to $8/mo

Yeah.

SaaS Interviews with CEOs, Startups, Founders
1151 Weebly CEO: 50m Users, North of .5% Conversion to $8/mo

Very common to just hire too many people.

SaaS Interviews with CEOs, Startups, Founders
1151 Weebly CEO: 50m Users, North of .5% Conversion to $8/mo

I think just being deliberate about how you grow the team is just critically important.

SaaS Interviews with CEOs, Startups, Founders
1151 Weebly CEO: 50m Users, North of .5% Conversion to $8/mo

I'm very common to just go spend money in a very undisciplined way.

SaaS Interviews with CEOs, Startups, Founders
1151 Weebly CEO: 50m Users, North of .5% Conversion to $8/mo

And we've always wanted to spend money smartly.

SaaS Interviews with CEOs, Startups, Founders
1151 Weebly CEO: 50m Users, North of .5% Conversion to $8/mo

So so I think, look, we've always said, like, we're going to use this money to invest in growth where it makes sense.

SaaS Interviews with CEOs, Startups, Founders
1151 Weebly CEO: 50m Users, North of .5% Conversion to $8/mo

But we're not going to go and spend the money in a very undisciplined sort of foolish way just because we feel like we need to.

SaaS Interviews with CEOs, Startups, Founders
1151 Weebly CEO: 50m Users, North of .5% Conversion to $8/mo

I'll start by saying that substantially all of our growth has been via word of mouth.

SaaS Interviews with CEOs, Startups, Founders
1151 Weebly CEO: 50m Users, North of .5% Conversion to $8/mo

And I think at the end of the day, if you build a fantastic product, it's not that you build it and they will come.

SaaS Interviews with CEOs, Startups, Founders
1151 Weebly CEO: 50m Users, North of .5% Conversion to $8/mo

But the core of all success of any company does come down to the product and does come down to having just a fantastic experience with the product.

SaaS Interviews with CEOs, Startups, Founders
1151 Weebly CEO: 50m Users, North of .5% Conversion to $8/mo

I think, you know, for us, a lot of that is driven by the freemium model that drives basically word of mouth.

SaaS Interviews with CEOs, Startups, Founders
1151 Weebly CEO: 50m Users, North of .5% Conversion to $8/mo

If there's a couple of things that has to work, it only works.

SaaS Interviews with CEOs, Startups, Founders
1151 Weebly CEO: 50m Users, North of .5% Conversion to $8/mo

Number one, if it is driving word of mouth for you, it only works.