Dean Graziosi

It's discouraging from the outside.

So I would just say if anybody's thinking of writing a book, it's the obsession on as much time, effort, energy, and pain that goes into writing the book.

You've got to triple that on the marketing and strategy to actually sell it.

i have my last two books were self-published okay have you ever worked with a publisher i have what one and what was that like like was your first book deal with a publisher or self-published first was with a publisher okay so what advance did you negotiate i didn't i didn't want an advance i wanted a better deal on the book because i knew i was going to sell a lot of them okay um i used to get

35 or 40% of gross sales.

So great.

Most deals around two to three books.

I got $5 a book.

Uh, my newest one right now is a millionaire success habits.

Millionaire Success Habits is self-published.

I already have two New York Times bestsellers.

I've been there, done that.

Not to say that to be flippant.

It just doesn't really benefit you.

Most of the publishers don't know how to market.

They rely on you to market.

The cool part is that back then, especially my second book, which I sold a million copies of, I had an infomercial running every single day offering the book on TV.

People that didn't like buying off of

infomercial would still see the marketing and then they'd go to the bookstore and buy it so it was a it was a win-win and so i was able to really compound book sales through that so you definitely need a marketing mechanism if you're going to write a book what is your most effective like what are you doing obviously you're doing podcasts but what are you you think you're going to be the most successful but unconventional uh marketing tactic you're using on your on your newest book success habits

So I would say is be able to give it away for free.