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Deepak Balakrishnan

๐Ÿ‘ค Speaker
142 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1706 The Early Days: How He Got His First 8 Customers

They liked what they saw and they were at companies which were absolutely feeling this problem.

SaaS Interviews with CEOs, Startups, Founders
1706 The Early Days: How He Got His First 8 Customers

After that, we figured out that going through channel partners makes a lot of sense for a company our size.

SaaS Interviews with CEOs, Startups, Founders
1706 The Early Days: How He Got His First 8 Customers

So the next four came through channel partners, those who already sell G Suite or Office 365.

SaaS Interviews with CEOs, Startups, Founders
1706 The Early Days: How He Got His First 8 Customers

This became an add-on for them to take to their customers.

SaaS Interviews with CEOs, Startups, Founders
1706 The Early Days: How He Got His First 8 Customers

You give them a kickback or no?

SaaS Interviews with CEOs, Startups, Founders
1706 The Early Days: How He Got His First 8 Customers

We do give them a commission, yes.

SaaS Interviews with CEOs, Startups, Founders
1706 The Early Days: How He Got His First 8 Customers

Yeah.

SaaS Interviews with CEOs, Startups, Founders
1706 The Early Days: How He Got His First 8 Customers

Unfortunately, you're right.

SaaS Interviews with CEOs, Startups, Founders
1706 The Early Days: How He Got His First 8 Customers

It's a little too early.

SaaS Interviews with CEOs, Startups, Founders
1706 The Early Days: How He Got His First 8 Customers

I have all the spreadsheet to get those numbers.

SaaS Interviews with CEOs, Startups, Founders
1706 The Early Days: How He Got His First 8 Customers

I just don't have enough numbers to fill into that spreadsheet.

SaaS Interviews with CEOs, Startups, Founders
1706 The Early Days: How He Got His First 8 Customers

Yeah.

SaaS Interviews with CEOs, Startups, Founders
1706 The Early Days: How He Got His First 8 Customers

So it's a little too early to get to that.

SaaS Interviews with CEOs, Startups, Founders
1706 The Early Days: How He Got His First 8 Customers

Yeah.

SaaS Interviews with CEOs, Startups, Founders
1706 The Early Days: How He Got His First 8 Customers

Have you lost any customers to date?

SaaS Interviews with CEOs, Startups, Founders
1706 The Early Days: How He Got His First 8 Customers

No, we haven't lost anyone to date.

SaaS Interviews with CEOs, Startups, Founders
1706 The Early Days: How He Got His First 8 Customers

Again, it's only been about three, four months, but we haven't lost anyone.

SaaS Interviews with CEOs, Startups, Founders
1706 The Early Days: How He Got His First 8 Customers

Absolutely.

SaaS Interviews with CEOs, Startups, Founders
1706 The Early Days: How He Got His First 8 Customers

I think we have learned over the past three months that the product is awesome, but unless there is a need for them to come back and log into the product every so often, two, three times a week, they will lose interest.

SaaS Interviews with CEOs, Startups, Founders
1706 The Early Days: How He Got His First 8 Customers

So we have started putting in a lot more insights that we send to the customer saying, hey, here's what we learned analyzing your data for the past week or so.