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DHH

👤 Person
518 total appearances

Appearances Over Time

Podcast Appearances

How About Tomorrow?
DHH Talks Apple, Linux, and Running Servers

Those ideas, even if they sound contradictory, they fit inside someone's head. They can fit inside someone's head. You can wrestle with that paradox and be better off for it by embracing both at the same time. But it is well overdue that we go generic with the cloud nonsense.

How About Tomorrow?
DHH Talks Apple, Linux, and Running Servers

Those ideas, even if they sound contradictory, they fit inside someone's head. They can fit inside someone's head. You can wrestle with that paradox and be better off for it by embracing both at the same time. But it is well overdue that we go generic with the cloud nonsense.

How About Tomorrow?
DHH Talks Apple, Linux, and Running Servers

And I think this is why I've been so vocal about the cloud issue in particular, because I've been seeing what looks like the formation of new monopolies. And that is partly coming because these hyperscalers are not operating in a traditional free marketplace because it is very difficult for companies to actually switch. And again, it's been the promise of the cloud almost since day one.

How About Tomorrow?
DHH Talks Apple, Linux, and Running Servers

And I think this is why I've been so vocal about the cloud issue in particular, because I've been seeing what looks like the formation of new monopolies. And that is partly coming because these hyperscalers are not operating in a traditional free marketplace because it is very difficult for companies to actually switch. And again, it's been the promise of the cloud almost since day one.

How About Tomorrow?
DHH Talks Apple, Linux, and Running Servers

Oh, we're going to use all these declarative configs and so forth. And you're going to be able to just like, you don't like pricing in AWS? No problem. You just switch to GCP. You don't like that? You switch to Azure. Yeah, no one's doing that. No one's doing that.

How About Tomorrow?
DHH Talks Apple, Linux, and Running Servers

Oh, we're going to use all these declarative configs and so forth. And you're going to be able to just like, you don't like pricing in AWS? No problem. You just switch to GCP. You don't like that? You switch to Azure. Yeah, no one's doing that. No one's doing that.

How About Tomorrow?
DHH Talks Apple, Linux, and Running Servers

And in fact, much of the evangelism around the cloud is like, you're not doing cloud right unless you're using all these proprietary APIs. Unless you're fully taking advantage of the managed services and the serverless and the this and the that and the other thing that is usually just peculiar and particular enough to a single cloud vendor, you're not doing it right.

How About Tomorrow?
DHH Talks Apple, Linux, and Running Servers

And in fact, much of the evangelism around the cloud is like, you're not doing cloud right unless you're using all these proprietary APIs. Unless you're fully taking advantage of the managed services and the serverless and the this and the that and the other thing that is usually just peculiar and particular enough to a single cloud vendor, you're not doing it right.

How About Tomorrow?
DHH Talks Apple, Linux, and Running Servers

And that's, of course, the maximum amount of lock-in you will ever get on a business if once you go down the path of using bespoke, slightly tailored, slightly different version of these open source tools that most of this stuff is built on at AWS or other places. We went through that. It took a fair amount of time to get out of the cloud.

How About Tomorrow?
DHH Talks Apple, Linux, and Running Servers

And that's, of course, the maximum amount of lock-in you will ever get on a business if once you go down the path of using bespoke, slightly tailored, slightly different version of these open source tools that most of this stuff is built on at AWS or other places. We went through that. It took a fair amount of time to get out of the cloud.

How About Tomorrow?
DHH Talks Apple, Linux, and Running Servers

It was not about just changing the IP addresses of sort of the Kubernetes deployment target and then pushing the button and it all working. Maybe one day we will get there. I don't know. I think there's a very strong incentive from the hyperscalers for us not to get there. They don't want a competitive marketplace.

How About Tomorrow?
DHH Talks Apple, Linux, and Running Servers

It was not about just changing the IP addresses of sort of the Kubernetes deployment target and then pushing the button and it all working. Maybe one day we will get there. I don't know. I think there's a very strong incentive from the hyperscalers for us not to get there. They don't want a competitive marketplace.

How About Tomorrow?
DHH Talks Apple, Linux, and Running Servers

They don't want ease of migration or ease of change because that's going to bring pricing pressure. In fact, I just saw – I think it was yesterday that prices for the same amount of compute in total refutation of Moore's Law is going up. Like, cloud is getting more expensive for the same amount of compute. That's fucked up.

How About Tomorrow?
DHH Talks Apple, Linux, and Running Servers

They don't want ease of migration or ease of change because that's going to bring pricing pressure. In fact, I just saw – I think it was yesterday that prices for the same amount of compute in total refutation of Moore's Law is going up. Like, cloud is getting more expensive for the same amount of compute. That's fucked up.

How About Tomorrow?
DHH Talks Apple, Linux, and Running Servers

Like, that to me is an example of a captured market that's not responsive to the normal competitive pressures of a functional market, right? And I think we need... Open source it for nothing else for that. Pricing power becomes extreme when you have full control of the market. Just ask Apple. We started out that discussion.

How About Tomorrow?
DHH Talks Apple, Linux, and Running Servers

Like, that to me is an example of a captured market that's not responsive to the normal competitive pressures of a functional market, right? And I think we need... Open source it for nothing else for that. Pricing power becomes extreme when you have full control of the market. Just ask Apple. We started out that discussion.

How About Tomorrow?
DHH Talks Apple, Linux, and Running Servers

How the fuck are they able to take 30% of everyone's business on the App Store? Well, because they can and there's no other alternative for you if you want to ship software to iPhones, right? So if you can control a toll booth like that, the cloud providers are not quite like that. They're a little more like a roach motel. You can check in, you just can't check out.

How About Tomorrow?
DHH Talks Apple, Linux, and Running Servers

How the fuck are they able to take 30% of everyone's business on the App Store? Well, because they can and there's no other alternative for you if you want to ship software to iPhones, right? So if you can control a toll booth like that, the cloud providers are not quite like that. They're a little more like a roach motel. You can check in, you just can't check out.

How About Tomorrow?
DHH Talks Apple, Linux, and Running Servers

And we need to make it like a regular hotel. You can check in and then you can stay for a while and then you can leave without it costing an arm and a leg in the first born.

How About Tomorrow?
DHH Talks Apple, Linux, and Running Servers

And we need to make it like a regular hotel. You can check in and then you can stay for a while and then you can leave without it costing an arm and a leg in the first born.