Dianna Booher
👤 SpeakerAppearances Over Time
Podcast Appearances
That's important to organization.
And then you say, and here's another benefit.
And the client's saying, well, that's not so important.
Let's give that a five.
I don't really care about that.
So when they get through listening to your presentation, they say, okay, that was a five, a nine, two tens.
Okay, let's give that firm, let's give that firm, that supplier an eight.
So they average back.
You would have done a lot better had you just mentioned the two benefits to them, the top two.
If you take our training program or have me come in here as a speaker or deal with us as a supplier, we can do this.
Or you can make that, no, not the 10.
That's very valuable.
And we can do this for you.
That's very valuable.
That's a 10.
So when I look back and rate you, that's like, boom, that's a 10 supplier.
In other words, they average those two things.
You mentioned two key benefits.
So you're a 10 company.
You see what I'm saying about knowing the techniques up front?