DJ CTI
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Okay.
But when you make a piece of shit like this, okay.
And then you try to tell people it's worth $660,000.
Bro, it's insulting.
Okay.
And here's the real cost to this decision.
The real cost isn't their stock went down.
The real cost isn't, oh, some people are mad.
The real cost is, is that what does it do to Ferrari's legacy?
What does it do to their brand equity in people's eyes?
What does it do to the future customers and what they aspire to drive?
That is the decision that can't be understood by people who weren't there while the brand was being built.
And this is what happens to almost every company when they sell out to corporate interest.
It becomes about the bottom line as opposed to what the brand actually stands for integrity-wise.
The people who develop this car should be fucking fired.
Yeah.
Okay?
And if I were running Ferrari...
Right now, I would come out and I would apologize.
And I would say, we fucked up.