Dr. Alok 'Dr. K' Kanodia

People who usually try it are usually really happy with it.

It improves their lives.

Content works great for some people.

Has a small effect for a very large number of people.

Coaching is a resource-intensive proposition.

So both of them are good on value.

That's usually what we look at.

But value is...

benefit divided by cost so on on the content creation side benefit is low cost is low coaching side benefit is high cost is low i mean cost is high so now the question becomes what's in the middle so for all the people who are like in the philippines or in india or whatever who can't afford coaching or they don't want to try it or they tried it and they got what they could out of it

For all the people for whom content hasn't transformed their lives, what do we do?

This is the next big problem we're trying to solve.

Right?

So what's between this?

So this is where, like, if y'all have thoughts, right?

So someone's saying memberships.

That's what we started with.

And so far, that's been great, by the way, y'all.

Like, memberships is really working well.

so I think memberships we see, and, and those of y'all that are like, you know, in memberships, like you guys can feel free to chime in, you know, with, with what, how y'all feel about it.

But like, there's a, there's a great, I want to show y'all something.