Dr. Chris van Tulleken

You know, if you think you really love this, put it on a china plate, get a knife and fork. This is not food that stands up to scrutiny. By the end of the book, I don't promise this. I'm not selling anyone a...

You know, if you think you really love this, put it on a china plate, get a knife and fork. This is not food that stands up to scrutiny. By the end of the book, I don't promise this. I'm not selling anyone a...

You know, if you think you really love this, put it on a china plate, get a knife and fork. This is not food that stands up to scrutiny. By the end of the book, I don't promise this. I'm not selling anyone a...

a solution, but if you're addicted to something, we have pretty good evidence that this works with cigarettes, that first of all, engaging with the substance, not forbidding it is helpful, but understanding the incentives of those who are selling you the substance is important.

a solution, but if you're addicted to something, we have pretty good evidence that this works with cigarettes, that first of all, engaging with the substance, not forbidding it is helpful, but understanding the incentives of those who are selling you the substance is important.

a solution, but if you're addicted to something, we have pretty good evidence that this works with cigarettes, that first of all, engaging with the substance, not forbidding it is helpful, but understanding the incentives of those who are selling you the substance is important.

Understanding the tobacco industry massively helps smokers and understanding the food industry really helps people who are addicted to UPF. Mark, you've written some stuff on UPF where I was like, has he copied me? And then I realized you'd written it first. So then I was like, man, he's going to think I've copied him. It's okay.

Understanding the tobacco industry massively helps smokers and understanding the food industry really helps people who are addicted to UPF. Mark, you've written some stuff on UPF where I was like, has he copied me? And then I realized you'd written it first. So then I was like, man, he's going to think I've copied him. It's okay.

Understanding the tobacco industry massively helps smokers and understanding the food industry really helps people who are addicted to UPF. Mark, you've written some stuff on UPF where I was like, has he copied me? And then I realized you'd written it first. So then I was like, man, he's going to think I've copied him. It's okay.

So you can read anything that either of us have written or there's other great stuff out there if you can't afford to buy a book. You know, read about the food and eat it. And you can do little experiments. One of my favorite things is get your tube of, you know, saddle shaped chip. I can never mention brands in the UK. Pringles, Pringles, Pringles. Pringles. Pringles. I'll mention it.

So you can read anything that either of us have written or there's other great stuff out there if you can't afford to buy a book. You know, read about the food and eat it. And you can do little experiments. One of my favorite things is get your tube of, you know, saddle shaped chip. I can never mention brands in the UK. Pringles, Pringles, Pringles. Pringles. Pringles. I'll mention it.

So you can read anything that either of us have written or there's other great stuff out there if you can't afford to buy a book. You know, read about the food and eat it. And you can do little experiments. One of my favorite things is get your tube of, you know, saddle shaped chip. I can never mention brands in the UK. Pringles, Pringles, Pringles. Pringles. Pringles. I'll mention it.

Pringles or similar. So you get your Pringles or similar.

Pringles or similar. So you get your Pringles or similar.

Pringles or similar. So you get your Pringles or similar.

Get in touch with Mark's lawyers. I also get, I'm getting legal attacks constantly from the food industry. It takes up a huge amount of my time. And you think it'll be fun. And actually, I want to talk about- Oh, they come after you.

Get in touch with Mark's lawyers. I also get, I'm getting legal attacks constantly from the food industry. It takes up a huge amount of my time. And you think it'll be fun. And actually, I want to talk about- Oh, they come after you.

Get in touch with Mark's lawyers. I also get, I'm getting legal attacks constantly from the food industry. It takes up a huge amount of my time. And you think it'll be fun. And actually, I want to talk about- Oh, they come after you.

It's how you know. It's one of the ways I think you know you're saying the right thing. But get your Pringles, get them out of the tube or other brands, crunch them up into a powder, put the powder in a bowl and eat it with a spoon. And that way you will discover if you really love Pringles. Because part of that ultra processing is the hyperbolic paraboloid shape.

It's how you know. It's one of the ways I think you know you're saying the right thing. But get your Pringles, get them out of the tube or other brands, crunch them up into a powder, put the powder in a bowl and eat it with a spoon. And that way you will discover if you really love Pringles. Because part of that ultra processing is the hyperbolic paraboloid shape.