Dr. Christopher Gardner

So let me tell you a funny story. So I participate in something called the Google Food Lab, which is a whole bunch of people that come together for googly casual collisions twice a year. And at one of these twice-a-year events... Probably a decade ago, it's usually a two-day event, and they have all kinds of different talks and sometimes breakout groups.

They had for a whole hour and a half, two hours, we separated into 10 tables, and the challenge was with 100 really bright people, all from the food industry, to come up with options for plant-based, and they failed. New names. Two hours. Two hours, 100 people couldn't come up with a name for that everybody agreed on. So it's a problem.

They had for a whole hour and a half, two hours, we separated into 10 tables, and the challenge was with 100 really bright people, all from the food industry, to come up with options for plant-based, and they failed. New names. Two hours. Two hours, 100 people couldn't come up with a name for that everybody agreed on. So it's a problem.

They had for a whole hour and a half, two hours, we separated into 10 tables, and the challenge was with 100 really bright people, all from the food industry, to come up with options for plant-based, and they failed. New names. Two hours. Two hours, 100 people couldn't come up with a name for that everybody agreed on. So it's a problem.

We need more marketers and we need more infographic people to help with this thing. But these were all really bright people. So I agree the naming is problematic. Instead of naming it something, let's just point out that Americans eat more meat than anyone else in the world. If you see these WHO World Health Organization graphics of who eats how much meat, it is the U.S.

We need more marketers and we need more infographic people to help with this thing. But these were all really bright people. So I agree the naming is problematic. Instead of naming it something, let's just point out that Americans eat more meat than anyone else in the world. If you see these WHO World Health Organization graphics of who eats how much meat, it is the U.S.

We need more marketers and we need more infographic people to help with this thing. But these were all really bright people. So I agree the naming is problematic. Instead of naming it something, let's just point out that Americans eat more meat than anyone else in the world. If you see these WHO World Health Organization graphics of who eats how much meat, it is the U.S.

and Canada and some European countries that eat the most. And there are countries who eat the least, and they have limited access to foods. And some of those countries would benefit from more meat per person because, really, they're eating cereal. They're eating dry cereal-based foods. that honestly just don't have the full nutrition. They're just trying to get enough calories for the day.

and Canada and some European countries that eat the most. And there are countries who eat the least, and they have limited access to foods. And some of those countries would benefit from more meat per person because, really, they're eating cereal. They're eating dry cereal-based foods. that honestly just don't have the full nutrition. They're just trying to get enough calories for the day.

and Canada and some European countries that eat the most. And there are countries who eat the least, and they have limited access to foods. And some of those countries would benefit from more meat per person because, really, they're eating cereal. They're eating dry cereal-based foods. that honestly just don't have the full nutrition. They're just trying to get enough calories for the day.

And it's not just about calories. And part of that isn't just access to food. A lot of those are countries where there's political issues, where somebody is actually withholding food or making the distribution of food problematic.

And it's not just about calories. And part of that isn't just access to food. A lot of those are countries where there's political issues, where somebody is actually withholding food or making the distribution of food problematic.

And it's not just about calories. And part of that isn't just access to food. A lot of those are countries where there's political issues, where somebody is actually withholding food or making the distribution of food problematic.

So there's something called the Lancet Report that came out in 2019, published in Lancet, the Eat Lancet Commission, and came up with a healthy transformative diet for the planet that was the intersection of human and planetary health. And it was very little meat. It wasn't vegan. It was very little meat.

So there's something called the Lancet Report that came out in 2019, published in Lancet, the Eat Lancet Commission, and came up with a healthy transformative diet for the planet that was the intersection of human and planetary health. And it was very little meat. It wasn't vegan. It was very little meat.

So there's something called the Lancet Report that came out in 2019, published in Lancet, the Eat Lancet Commission, and came up with a healthy transformative diet for the planet that was the intersection of human and planetary health. And it was very little meat. It wasn't vegan. It was very little meat.

Open to the idea that some of these countries that ate the least meat should probably eat more. But what was obscene was how much meat is eaten in America compared to the rest of the world. And to eat that much meat and be affordable has led to the concentrated animal feeding operations, which... If they had glass walls, probably most of the country would go vegan.

Open to the idea that some of these countries that ate the least meat should probably eat more. But what was obscene was how much meat is eaten in America compared to the rest of the world. And to eat that much meat and be affordable has led to the concentrated animal feeding operations, which... If they had glass walls, probably most of the country would go vegan.

Open to the idea that some of these countries that ate the least meat should probably eat more. But what was obscene was how much meat is eaten in America compared to the rest of the world. And to eat that much meat and be affordable has led to the concentrated animal feeding operations, which... If they had glass walls, probably most of the country would go vegan.

If you saw what was happening, not just to the animals, the way that they're raised and the speed, the line speed. Part of this is the way the humans are treated who are in the meatpacking industry. So it's a very repetitive job. There's a lot of injuries in that situation. And it's part of the reason we have very inexpensive meat that's very inaccessible.