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Dr. Christopher Kinsella

👤 Person
207 total appearances

Appearances Over Time

Podcast Appearances

BackTable Urology
Ep. 196 Biodesign Insights: Embracing Risk and Innovation with Dr. Christopher Kinsella

Really, once you've identified your market, you've honed in, you've put your constraints around what the solution kind of has to do and in what way, shape and form and cost, oftentimes the solution will jump out at you. So if it's not jumping out at you, you probably don't understand your clinical need as well as you thought. Find your key risk early on and stress test your ideas. Try to kill it.

BackTable Urology
Ep. 196 Biodesign Insights: Embracing Risk and Innovation with Dr. Christopher Kinsella

Really, once you've identified your market, you've honed in, you've put your constraints around what the solution kind of has to do and in what way, shape and form and cost, oftentimes the solution will jump out at you. So if it's not jumping out at you, you probably don't understand your clinical need as well as you thought. Find your key risk early on and stress test your ideas. Try to kill it.

BackTable Urology
Ep. 196 Biodesign Insights: Embracing Risk and Innovation with Dr. Christopher Kinsella

Really, once you've identified your market, you've honed in, you've put your constraints around what the solution kind of has to do and in what way, shape and form and cost, oftentimes the solution will jump out at you. So if it's not jumping out at you, you probably don't understand your clinical need as well as you thought. Find your key risk early on and stress test your ideas. Try to kill it.

BackTable Urology
Ep. 196 Biodesign Insights: Embracing Risk and Innovation with Dr. Christopher Kinsella

Think like an investor. If you were acting as an investor and somebody brought you this idea, don't try to be right. Which risks are you as an investor willing to pay for and which one are you not? I like that. fall in love with the need and the unmet market, not the technology. You should be able to, you should be willing to throw away your invention. It shouldn't matter.

BackTable Urology
Ep. 196 Biodesign Insights: Embracing Risk and Innovation with Dr. Christopher Kinsella

Think like an investor. If you were acting as an investor and somebody brought you this idea, don't try to be right. Which risks are you as an investor willing to pay for and which one are you not? I like that. fall in love with the need and the unmet market, not the technology. You should be able to, you should be willing to throw away your invention. It shouldn't matter.

BackTable Urology
Ep. 196 Biodesign Insights: Embracing Risk and Innovation with Dr. Christopher Kinsella

Think like an investor. If you were acting as an investor and somebody brought you this idea, don't try to be right. Which risks are you as an investor willing to pay for and which one are you not? I like that. fall in love with the need and the unmet market, not the technology. You should be able to, you should be willing to throw away your invention. It shouldn't matter.

BackTable Urology
Ep. 196 Biodesign Insights: Embracing Risk and Innovation with Dr. Christopher Kinsella

You should be able to replace it with something else if it solves the need better. As you said in biodesign, assume invention, assume it works perfectly, right? And at that point, what's next? You know, does the market really absorb what you, what you built, what you solved for, or does it not? And that honestly is a level up understanding of device development.

BackTable Urology
Ep. 196 Biodesign Insights: Embracing Risk and Innovation with Dr. Christopher Kinsella

You should be able to replace it with something else if it solves the need better. As you said in biodesign, assume invention, assume it works perfectly, right? And at that point, what's next? You know, does the market really absorb what you, what you built, what you solved for, or does it not? And that honestly is a level up understanding of device development.

BackTable Urology
Ep. 196 Biodesign Insights: Embracing Risk and Innovation with Dr. Christopher Kinsella

You should be able to replace it with something else if it solves the need better. As you said in biodesign, assume invention, assume it works perfectly, right? And at that point, what's next? You know, does the market really absorb what you, what you built, what you solved for, or does it not? And that honestly is a level up understanding of device development.

BackTable Urology
Ep. 196 Biodesign Insights: Embracing Risk and Innovation with Dr. Christopher Kinsella

Next, a company not formed on a solid basis doomed immediately. You said Peter Thiel, right? Team is really, really important. Getting in on solid footing at the beginning is critical. Splitting equity equally is rarely the right idea. Equity is earned, not owed.

BackTable Urology
Ep. 196 Biodesign Insights: Embracing Risk and Innovation with Dr. Christopher Kinsella

Next, a company not formed on a solid basis doomed immediately. You said Peter Thiel, right? Team is really, really important. Getting in on solid footing at the beginning is critical. Splitting equity equally is rarely the right idea. Equity is earned, not owed.

BackTable Urology
Ep. 196 Biodesign Insights: Embracing Risk and Innovation with Dr. Christopher Kinsella

Next, a company not formed on a solid basis doomed immediately. You said Peter Thiel, right? Team is really, really important. Getting in on solid footing at the beginning is critical. Splitting equity equally is rarely the right idea. Equity is earned, not owed.

BackTable Urology
Ep. 196 Biodesign Insights: Embracing Risk and Innovation with Dr. Christopher Kinsella

Dividing it up into chunks of work that needs to be done, not work that has been done, work that needs to be done, and then divvying it out in that way is often very reasonable. Piece the story together early on. So when you're first doing it, you solve one problem at a time. I bring this up, I swear, every third podcast. I think of The Martian, right? You know that movie, Topher.

BackTable Urology
Ep. 196 Biodesign Insights: Embracing Risk and Innovation with Dr. Christopher Kinsella

Dividing it up into chunks of work that needs to be done, not work that has been done, work that needs to be done, and then divvying it out in that way is often very reasonable. Piece the story together early on. So when you're first doing it, you solve one problem at a time. I bring this up, I swear, every third podcast. I think of The Martian, right? You know that movie, Topher.

BackTable Urology
Ep. 196 Biodesign Insights: Embracing Risk and Innovation with Dr. Christopher Kinsella

Dividing it up into chunks of work that needs to be done, not work that has been done, work that needs to be done, and then divvying it out in that way is often very reasonable. Piece the story together early on. So when you're first doing it, you solve one problem at a time. I bring this up, I swear, every third podcast. I think of The Martian, right? You know that movie, Topher.

BackTable Urology
Ep. 196 Biodesign Insights: Embracing Risk and Innovation with Dr. Christopher Kinsella

Think of the Martian. I think of Matt Damon at the end when he's like, you solve one problem and then you solve another and then you solve another. And if you solve enough problems in a row, you get to come home. And in this case, if you solve enough problems in a row, whether it's market tech, team, whatever, reimbursement, any, all of it, then you get to get your product to market. right?

BackTable Urology
Ep. 196 Biodesign Insights: Embracing Risk and Innovation with Dr. Christopher Kinsella

Think of the Martian. I think of Matt Damon at the end when he's like, you solve one problem and then you solve another and then you solve another. And if you solve enough problems in a row, you get to come home. And in this case, if you solve enough problems in a row, whether it's market tech, team, whatever, reimbursement, any, all of it, then you get to get your product to market. right?

BackTable Urology
Ep. 196 Biodesign Insights: Embracing Risk and Innovation with Dr. Christopher Kinsella

Think of the Martian. I think of Matt Damon at the end when he's like, you solve one problem and then you solve another and then you solve another. And if you solve enough problems in a row, you get to come home. And in this case, if you solve enough problems in a row, whether it's market tech, team, whatever, reimbursement, any, all of it, then you get to get your product to market. right?

BackTable Urology
Ep. 196 Biodesign Insights: Embracing Risk and Innovation with Dr. Christopher Kinsella

You get to see it affecting multiple patients in a positive way. And I think having a big vision is important, but always keep your gaze directed towards the next problem. I'm out. What do you got? Anything else you would add to that? I think those are fantastic.

BackTable Urology
Ep. 196 Biodesign Insights: Embracing Risk and Innovation with Dr. Christopher Kinsella

You get to see it affecting multiple patients in a positive way. And I think having a big vision is important, but always keep your gaze directed towards the next problem. I'm out. What do you got? Anything else you would add to that? I think those are fantastic.