Dr. Jackie Lyn Guevara

Hi, Jane.

I'm glad to be here.

Well, I'm not a diehard fan.

A lot of people will say, oh, he's not really into soccer.

But I'm the person that gets so distracted.

Whenever there is a game, I'll look at the cover, the density of the grass.

Is the light thing?

Is the sun shining the right way on the grass?

Are the players trying to avoid a certain part of the field?

So those are the things that my head is just running a mile a minute.

So that's a great question.

Because for FIFA, just imagine this is the Holy Grail.

This is everyone looks at the grass.

Having the right aesthetic is very important, no matter what the grass is.

And then the second is every player, and there are multi-million, multi-billion dollar players that will play on it.

So we need to give them the same feel for different grasses.

Think about golf.

Golf is also a natural grass.

We pay attention a lot on a potting green.

And one thing that is really common between soccer and golf is how much the ball is in contact with that grass.