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Dr. Marcus Collins

👤 Person
291 total appearances

Appearances Over Time

Podcast Appearances

Mick Unplugged
Dr Marcus Collins | Marketing that Matters: Dr Collins on Relationship Building and Authenticity

Start with what do you believe? Who are you? How do you see the world? And then find the people who see the world the way you do. These are your collective of the willing, people who believe also, and then preach the gospel to them. And what will happen is they'll go, finally, someone said it. man, I've been feeling this way forever. I thought I was the only one.

Mick Unplugged
Dr Marcus Collins | Marketing that Matters: Dr Collins on Relationship Building and Authenticity

Start with what do you believe? Who are you? How do you see the world? And then find the people who see the world the way you do. These are your collective of the willing, people who believe also, and then preach the gospel to them. And what will happen is they'll go, finally, someone said it. man, I've been feeling this way forever. I thought I was the only one.

Mick Unplugged
Dr Marcus Collins | Marketing that Matters: Dr Collins on Relationship Building and Authenticity

Start with what do you believe? Who are you? How do you see the world? And then find the people who see the world the way you do. These are your collective of the willing, people who believe also, and then preach the gospel to them. And what will happen is they'll go, finally, someone said it. man, I've been feeling this way forever. I thought I was the only one.

Mick Unplugged
Dr Marcus Collins | Marketing that Matters: Dr Collins on Relationship Building and Authenticity

And they'll take your messaging, your branding, all your things that you put out in the world, and they will use them to express their own identity as their own identity project. And it will propagate into the population. They'll tell other people about you, not because they love you so much, but because they love their friends. And it'll come with a level of credence that you can never buy.

Mick Unplugged
Dr Marcus Collins | Marketing that Matters: Dr Collins on Relationship Building and Authenticity

And they'll take your messaging, your branding, all your things that you put out in the world, and they will use them to express their own identity as their own identity project. And it will propagate into the population. They'll tell other people about you, not because they love you so much, but because they love their friends. And it'll come with a level of credence that you can never buy.

Mick Unplugged
Dr Marcus Collins | Marketing that Matters: Dr Collins on Relationship Building and Authenticity

And they'll take your messaging, your branding, all your things that you put out in the world, and they will use them to express their own identity as their own identity project. And it will propagate into the population. They'll tell other people about you, not because they love you so much, but because they love their friends. And it'll come with a level of credence that you can never buy.

Mick Unplugged
Dr Marcus Collins | Marketing that Matters: Dr Collins on Relationship Building and Authenticity

That's the reverberating network effects of culture.

Mick Unplugged
Dr Marcus Collins | Marketing that Matters: Dr Collins on Relationship Building and Authenticity

That's the reverberating network effects of culture.

Mick Unplugged
Dr Marcus Collins | Marketing that Matters: Dr Collins on Relationship Building and Authenticity

That's the reverberating network effects of culture.

Mick Unplugged
Dr Marcus Collins | Marketing that Matters: Dr Collins on Relationship Building and Authenticity

Almost every salutation. Everyone's just like, what up, doe? What up, fam? What up, doe? This is what we do. This is what we do.

Mick Unplugged
Dr Marcus Collins | Marketing that Matters: Dr Collins on Relationship Building and Authenticity

Almost every salutation. Everyone's just like, what up, doe? What up, fam? What up, doe? This is what we do. This is what we do.

Mick Unplugged
Dr Marcus Collins | Marketing that Matters: Dr Collins on Relationship Building and Authenticity

Almost every salutation. Everyone's just like, what up, doe? What up, fam? What up, doe? This is what we do. This is what we do.

Mick Unplugged
Dr Marcus Collins | Marketing that Matters: Dr Collins on Relationship Building and Authenticity

Never. So when someone said, what up, doe? I was like, are you from the D?

Mick Unplugged
Dr Marcus Collins | Marketing that Matters: Dr Collins on Relationship Building and Authenticity

Never. So when someone said, what up, doe? I was like, are you from the D?

Mick Unplugged
Dr Marcus Collins | Marketing that Matters: Dr Collins on Relationship Building and Authenticity

Never. So when someone said, what up, doe? I was like, are you from the D?

Mick Unplugged
Dr Marcus Collins | Marketing that Matters: Dr Collins on Relationship Building and Authenticity

Just like if you're from Philly, someone says, Dad John, you go, oh, you're a Philly guy. Or if someone's like, what up, son? You're from New York. We're just these lexicons. They're so telling of who we are. It's really powerful.

Mick Unplugged
Dr Marcus Collins | Marketing that Matters: Dr Collins on Relationship Building and Authenticity

Just like if you're from Philly, someone says, Dad John, you go, oh, you're a Philly guy. Or if someone's like, what up, son? You're from New York. We're just these lexicons. They're so telling of who we are. It's really powerful.

Mick Unplugged
Dr Marcus Collins | Marketing that Matters: Dr Collins on Relationship Building and Authenticity

Just like if you're from Philly, someone says, Dad John, you go, oh, you're a Philly guy. Or if someone's like, what up, son? You're from New York. We're just these lexicons. They're so telling of who we are. It's really powerful.

Mick Unplugged
Dr Marcus Collins | Marketing that Matters: Dr Collins on Relationship Building and Authenticity

I was looking at your merch being really impressed, by the way.

Mick Unplugged
Dr Marcus Collins | Marketing that Matters: Dr Collins on Relationship Building and Authenticity

I was looking at your merch being really impressed, by the way.