Dr. Todd Rose

Thanks for having me.

Me too.

If you understand and internalize the ideas we're going to talk about today, you're going to be more confident.

You're going to live more authentically, which is going to lead to greater life satisfaction, happiness.

But more importantly, your relationships are going to be better and you're going to have a deeper sense of belonging to the groups that matter most to you.

And you're 100% correct.

What we do at My Think Tank Populous, we do what's called private opinion research.

What is private opinion research?

So polling, it's all public.

Oh.

And it has all the social pressure.

Okay.

You know there's a right answer.

And so it turns out everybody's misrepresenting their views right now.

Yeah, this is really important to bring up because when we talk about conformity,

it kind of has like a negative connotation, right?

Like nobody wants to admit they conform to something.

But here's what's important.

We are hardwired to belong to groups.

Evolutionarily, this is how we survive.