Dr. Todd Rose

No.

But what you'll do is you'll give them permission to do the same thing and try it out.

It's amazing.

And once you realize how many people end up copying you, you'll see just how profoundly we're affected by what we believe other people believe and expect of us.

So remember we talked about that reward response?

Yep.

So your brain has what's called an anticipated reward response.

We know that when we're aligned with our group, it feels really good and we want that.

It's not quite like drug addiction, but it's in that ballpark where-

Once you're addicted to that drug, you're chasing the drug.

Everything is about, I want that feeling again.

It's so deep and it's really important.

And again, I want to say, there's nothing wrong with wanting to belong.

You should want to belong.

And you just have to understand when that need to belong tips into being controlled or manipulated or bottom line, just leads you to do things that go against your own judgment.

That's when you start making really bad decisions.

That's right.

By the way, Mel, after I was booked to run the show, I actually dug in and read your book, Let Them.

And I got to tell you, there are so many parallels.

When we get into all the tools later on, we'll be able to dig into a little bit more because there's just so much overlap.