Ed Ludlow

Oh, it's the color orange.

Didn't they know that?

Mark, another story that you reported on this week, Apple's Tim Cook calls for a de-escalation after Alex Preddy's shooting in Minneapolis.

There's this thread that Tim Cook is trying to a needle that Tim Cook is trying to thread.

He was at the White House on Saturday.

Well, let's bring in Ed Ludlow.

He's the co-host of Bloomberg Tech on Bloomberg TV.

He joins us from our San Francisco bureau.

Ed, the story from Mark Gurman is out.

Sales trouncing estimates after iPhone fuels record quarter.

Tim Cook called the demand, quote, unprecedented.

Is this all about the iPhone doing well around the world?

Everyone knows who you're talking about.

It's okay.

Thanks, Tim.

Every analyst has really pointed to that.

I mean, we can talk about the relationship that Apple has with Google and for Gemini.

We could talk about all the money going to open AI potentially from Amazon and other companies, about a potential $100 billion fundraising round.

We could talk about Apple relying on third parties rather than building its own.

Is there a risk in doing that?