Ed Ludlow

Who's to say there won't start offering this to other niche or subscale streaming services that need the broad reach and distribution of Netflix?

Because we've seen both YouTube and Amazon primetime channels are massively beneficial for subscale streamers.

And then those host companies get a huge cut of ad revenue, subscription revenue, and it becomes an entirely new, self-fulfilling business model all on its own.

You are all about entertainment data.

At the moment, our data is to look at share prices.

And Paramount goes higher today on the back of this news.

And Netflix sinks yet more.

Do you think there is more value to be had longer term for the entire industry with one or the other, Brandon?

I think if Netflix said, you know what, we're going to be complacent, we're not going to touch our bid, and they didn't get it, they would still be the number one streaming subscription video service in the world and for the foreseeable future.

And we've already seen through the last month that shareholders aren't totally convinced that ingesting, let's say, non-traditional business assets compared to their business model is the right way to go.

Whereas Paramount is a little bit more comfortable and familiar with these businesses that they would be ingesting.

So I think also because Paramount is trying to be a top three contender and a last man standing in the streaming wars, they probably have the most to gain by getting WBA.

Brandon Katz, all the energy of Greenlight Analytics.

We appreciate it.

Now coming up, President Trump, he's aiming to curb state AI rules.

We'll discuss what that means for the future of the U.S.

AI industry.

Ed, what are you looking at?

M&A Monday.

IBM is buying Confluent for $9.3 billion.