Ed Ludlow

I mean, John Ternus in a statement, he's the hardware engineering chief talking about how from the ground up they've built this piece of tech to be more affordable.

But this comes at a time where personal electronics is getting more expensive all because of memory.

Yes, absolutely.

It really is striking that Apple was able to announce today.

a machine that's about $600 at a time when we've been warned that the prices of things like laptops, smartphones are about to go up precisely because of this memory crunch crisis.

Right.

And those Mac Airs and Mac Pros, they had the entry level, the lowest storage spec removed, which basically carries an effective price hike.

If you read the writing from the Bloomberg News team.

Bloomberg's Dana Wallman.

Thank you very much.

Welcome back to Bloomberg Tech.

The war in Iran entering its fifth day.

The story in equity markets, at least, is technology rebounding.

The Nasdaq 100 is off session highs, but up 1.4% now positive on the week.

Things have changed very quickly.

We still see movement in bonds.

Looking at the US 10-year yield, 4.06%.

It had

At one point in the last 36, 48 hours, gone above 4.1%.

We're just kind of waiting to see the next step, politically speaking.