Ed Mylett

You're walking up to Will Smith.

And I don't know how many of these are orchestrated or not.

I'm sure some are, and some are random.

Walking up to some billionaire walking out of a lunch place in South Beach or whatever.

Is there something you do or say?

Is it a body language thing?

Is there anything you would teach somebody to appropriately approach somebody whom they'd like to kind of draw into their world a little bit but don't know how to do it?

No, I actually think there was brilliance in there.

As, frankly, every answer you've given.

That idea of associative credibility.

University of Texas in the very beginning.

Now it's the size of the show.

But it could also be a cause you affiliate with.

100%.

American Cancer or whatever it might be or the Make-A-Wish Foundation.

So if you have associative credibility, if you don't have it yourself and creating that, we even do that in branding in my companies now.

When we get to a certain level, we'll associate with the PGA Tour or NASCAR.

So our associative credibility, you can do that on a small scale as well.

Well, you've mastered this.

Bro, no one's ever said that on the show, and it's actually one of the best answers ever because it is true.