Em Burnham

Like, that's a real thing.

Yeah, they really are.

They are, like, running a business.

It's actually quite good that this show is coming off the back of Margot's Got Money Troubles, who, if anyone hasn't watched the Elle Fanning series on Apple TV or read the book, you see, like, the real human element of her making her OnlyFans account and becoming super successful and, like, the good and the bad of it and, like, the work she puts in.

And now we're seeing it.

Yeah, which happens to a lot of people.

Which I understand.

It's like anything.

It's like trying to be an influencer.

Some people are just like, oh, it's so easy.

Just post a photo.

And yeah, maybe when Instagram was first taking off, there's a few influencers that just got on the wave at the right time, were able to ride it into shore without doing as much work.

But nowadays, to have a huge social following and be an influencer, you have to really be an influencer.

Yeah, 100%.

Turning away behind the scenes.

So it's really interesting following all of these women's stories and like there's the side of it, like the business side and the family side, but there's also their interactions.

And like some of them are friends, some of them are not, some of them have, you know, there's a few enemy things happening.

All the things that you'd expect from a reality TV show.

Yeah.

Oh, my God.