Emily Hazell
๐ค SpeakerAppearances Over Time
Podcast Appearances
And then by the time you go to bed, your body's exhausted.
That's why you need coffee the next morning.
So there's these little things that I spent about seven years researching and working with food scientists, doctors, nutritionists,
And these 12 steps are things that we really try and educate people on.
And then the food we serve at Serotonin is high in what's called tryptophan.
And that's what actually converts to serotonin when you eat it.
So the food is all actually mood stabilizing food as well.
Yeah, I actually was a teenager still when I came up sort of with the first idea for it.
And then my lovely father sat me down and said, all right, well, you need to do a costing.
And I worked out how much it was to get an architect to do the fit out, how much it was to get a graphic designer to do my menu, the branding, the website.
and it was cheaper for me to go and do the double degree.
So I went to university, studied it, and then I also picked up a business subject while I was at university and did a full business plan on serotonin eatery.
So I have designed everything from the menus, which is sort of a play on the periodic table, to the logo of serotonin, which is the molecule, but it's actually changed by about 25% so I could trademark it.
And then the tiles represent the molecule, which are sort of hexagons.
And I worked with a color psychologist.
So the outside of the building is dark and it's got this Porter's painting with a sort of sparkle that represents the crazy outside world.
And then as you enter the front door, the color psychologist helped me pick these colors and even the brushstroke styles, which are calming colors.
And then there's swing seats, Japanese booths, like there's actually seven different seating styles.
So every day of the week, you can come and have a different experience and not just sit in the same, you know, row of cafe tables as everyone else seems to do.