Eran Zinman
๐ค SpeakerAppearances Over Time
Podcast Appearances
I read every article he put on SaaS. You know, he wrote answers on Quora, if you remember. I remember I went to Roy and I told him, look, you know, I read an article from Jason. He said that when you get to 1 million, You need to get to 10 in four quarters. And then once you get to 10, you need to get to 100 in like, I don't remember, like five or six quarters. And I said, look, we have to do it.
We have to do it. You know, Jason said so. And when I met Jason a few years later, I told him like, thank you for the guidance and everything. And it was very ambitious to get to that goal. He told me, you know, I was talking about like, the best companies, what investors want to invest into that. I took it as a grant. Literally, this is what we need to do.
We have to do it. You know, Jason said so. And when I met Jason a few years later, I told him like, thank you for the guidance and everything. And it was very ambitious to get to that goal. He told me, you know, I was talking about like, the best companies, what investors want to invest into that. I took it as a grant. Literally, this is what we need to do.
We have to do it. You know, Jason said so. And when I met Jason a few years later, I told him like, thank you for the guidance and everything. And it was very ambitious to get to that goal. He told me, you know, I was talking about like, the best companies, what investors want to invest into that. I took it as a grant. Literally, this is what we need to do.
So I guess ignorance is a bliss sometimes.
So I guess ignorance is a bliss sometimes.
So I guess ignorance is a bliss sometimes.
I think at some point when we reached 50 or 60 million, you know, the performance marketing engine was working really well. But at some point you understand that if you want to reach to 1 billion, actually, when we got to 50, we built a dashboard. We called the road to 1 billion. We built like a vertical TV in the office showing that we want to reach 1 billion by the year of 2023.
I think at some point when we reached 50 or 60 million, you know, the performance marketing engine was working really well. But at some point you understand that if you want to reach to 1 billion, actually, when we got to 50, we built a dashboard. We called the road to 1 billion. We built like a vertical TV in the office showing that we want to reach 1 billion by the year of 2023.
I think at some point when we reached 50 or 60 million, you know, the performance marketing engine was working really well. But at some point you understand that if you want to reach to 1 billion, actually, when we got to 50, we built a dashboard. We called the road to 1 billion. We built like a vertical TV in the office showing that we want to reach 1 billion by the year of 2023.
We actually missed it by one year. It was like a vertical dashboard. And we said, we are here, 50 million. We need to get to 1 billion. And we put it for everybody to see in every office around the world.
We actually missed it by one year. It was like a vertical dashboard. And we said, we are here, 50 million. We need to get to 1 billion. And we put it for everybody to see in every office around the world.
We actually missed it by one year. It was like a vertical dashboard. And we said, we are here, 50 million. We need to get to 1 billion. And we put it for everybody to see in every office around the world.
And I remember when we sat down, we said, we cannot do it just with the performance marketing engine, because when we ran the math, we had to invest so much money into performance marketing in 2022 or 2023. It didn't add up. So it was obvious to us that in order to scale to that magnitude, it's not enough to have a very efficient performance marketing engine.
And I remember when we sat down, we said, we cannot do it just with the performance marketing engine, because when we ran the math, we had to invest so much money into performance marketing in 2022 or 2023. It didn't add up. So it was obvious to us that in order to scale to that magnitude, it's not enough to have a very efficient performance marketing engine.
And I remember when we sat down, we said, we cannot do it just with the performance marketing engine, because when we ran the math, we had to invest so much money into performance marketing in 2022 or 2023. It didn't add up. So it was obvious to us that in order to scale to that magnitude, it's not enough to have a very efficient performance marketing engine.
We need to build a very robust sales team and to expand our customers because eventually when you reach 1 billion and you want to grow 30%, you have majority of revenue need to come from existing customers.
We need to build a very robust sales team and to expand our customers because eventually when you reach 1 billion and you want to grow 30%, you have majority of revenue need to come from existing customers.
We need to build a very robust sales team and to expand our customers because eventually when you reach 1 billion and you want to grow 30%, you have majority of revenue need to come from existing customers.
Yeah, something like that. A little bit less, but around that, yeah.