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Eric Adler

๐Ÿ‘ค Speaker
227 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
FlumeWater Sells 10k Units at $200 With SaaS Upsell

Yeah, far, far from rich parents or a trust fund.

SaaS Interviews with CEOs, Startups, Founders
FlumeWater Sells 10k Units at $200 With SaaS Upsell

That'd be nice.

SaaS Interviews with CEOs, Startups, Founders
FlumeWater Sells 10k Units at $200 With SaaS Upsell

No, we actually raised a lot from angel investors on the central coast of California.

SaaS Interviews with CEOs, Startups, Founders
FlumeWater Sells 10k Units at $200 With SaaS Upsell

So, I mean, we have a lot of investors involved.

SaaS Interviews with CEOs, Startups, Founders
FlumeWater Sells 10k Units at $200 With SaaS Upsell

The typical check size is like twenty five K. So we've looped in, you know, a lot of angels initially.

SaaS Interviews with CEOs, Startups, Founders
FlumeWater Sells 10k Units at $200 With SaaS Upsell

Great investment base.

SaaS Interviews with CEOs, Startups, Founders
FlumeWater Sells 10k Units at $200 With SaaS Upsell

And now we've gotten some recent venture money, but from small seed funds as well.

SaaS Interviews with CEOs, Startups, Founders
FlumeWater Sells 10k Units at $200 With SaaS Upsell

First round total was 250 K. Second.

SaaS Interviews with CEOs, Startups, Founders
FlumeWater Sells 10k Units at $200 With SaaS Upsell

It's a very small, uh, 1 million and third 750.

SaaS Interviews with CEOs, Startups, Founders
FlumeWater Sells 10k Units at $200 With SaaS Upsell

So these were all convertible notes.

SaaS Interviews with CEOs, Startups, Founders
FlumeWater Sells 10k Units at $200 With SaaS Upsell

I basically multiple caps that kept growing.

SaaS Interviews with CEOs, Startups, Founders
FlumeWater Sells 10k Units at $200 With SaaS Upsell

We were able to clean it up.

SaaS Interviews with CEOs, Startups, Founders
FlumeWater Sells 10k Units at $200 With SaaS Upsell

I mean, they're all on the cap table, but I was very happy to finally convert those notes over and not be dealing with, you know, all the different interests, the different dates.

SaaS Interviews with CEOs, Startups, Founders
FlumeWater Sells 10k Units at $200 With SaaS Upsell

So it's all clean now.

SaaS Interviews with CEOs, Startups, Founders
FlumeWater Sells 10k Units at $200 With SaaS Upsell

But yes, things get messy when you finally do that price round.

SaaS Interviews with CEOs, Startups, Founders
FlumeWater Sells 10k Units at $200 With SaaS Upsell

This closed about five months ago.

SaaS Interviews with CEOs, Startups, Founders
FlumeWater Sells 10k Units at $200 With SaaS Upsell

So I think...

SaaS Interviews with CEOs, Startups, Founders
FlumeWater Sells 10k Units at $200 With SaaS Upsell

What they were really excited about is seeing that what we were gathering, the data we were gathering on water was useful across a variety of different channels.

SaaS Interviews with CEOs, Startups, Founders
FlumeWater Sells 10k Units at $200 With SaaS Upsell

So if you just look at this on Amazon or look at it on our website, it looks like this hardware, this gadget.

SaaS Interviews with CEOs, Startups, Founders
FlumeWater Sells 10k Units at $200 With SaaS Upsell

But at the end of the day, there are all these different customers out there that want water data.