Fei Luo

Meat and seafood amulets are largely in minced form, lacking whole-cut options. Vegan gummies are lacking the squishiness texture in order to attract mainstream snackers. And for millions of consumers, stir collagen powder in their drinks every day. There's no comparable alternatives, so they will be consuming collagen diligently, one that is from the livestock industry.

looking into the future, it is clear that we need to find the irreplaceable functionality of collagen. The challenge lies in finding effective, ethical and affordable solution. This is where I come in. Three years ago, I founded a company called Liven, aims to produce the next generation of collagen without animals. How do we do it?

looking into the future, it is clear that we need to find the irreplaceable functionality of collagen. The challenge lies in finding effective, ethical and affordable solution. This is where I come in. Three years ago, I founded a company called Liven, aims to produce the next generation of collagen without animals. How do we do it?

looking into the future, it is clear that we need to find the irreplaceable functionality of collagen. The challenge lies in finding effective, ethical and affordable solution. This is where I come in. Three years ago, I founded a company called Liven, aims to produce the next generation of collagen without animals. How do we do it?

We produce a special yeast by changing its genetics of providing instruction how to produce collagen just like animals. We feed this yeast with sugar or cholesterol in bowel reactors, such like big vats in beer brewing. And we harvest collagen from the fermentation broth for different kinds of applications. Well, I did not start out as a collagen brewer.

We produce a special yeast by changing its genetics of providing instruction how to produce collagen just like animals. We feed this yeast with sugar or cholesterol in bowel reactors, such like big vats in beer brewing. And we harvest collagen from the fermentation broth for different kinds of applications. Well, I did not start out as a collagen brewer.

We produce a special yeast by changing its genetics of providing instruction how to produce collagen just like animals. We feed this yeast with sugar or cholesterol in bowel reactors, such like big vats in beer brewing. And we harvest collagen from the fermentation broth for different kinds of applications. Well, I did not start out as a collagen brewer.

I'm actually a chemical engineer, with my previous profession growing microorganisms to eat up toxic chemicals in soil and groundwater. My journey in food started with a simple quest of looking for a clean, nutritious and delicious diet for my family. I walked through every single aisle in a grocery store,

I'm actually a chemical engineer, with my previous profession growing microorganisms to eat up toxic chemicals in soil and groundwater. My journey in food started with a simple quest of looking for a clean, nutritious and delicious diet for my family. I walked through every single aisle in a grocery store,

I'm actually a chemical engineer, with my previous profession growing microorganisms to eat up toxic chemicals in soil and groundwater. My journey in food started with a simple quest of looking for a clean, nutritious and delicious diet for my family. I walked through every single aisle in a grocery store,

just looking for plant-based proteins that will not fail my family's taste buds, especially my meat-eater husband and my three-year-old. And also, I was looking for something that does not come with a laundry list of mysterious ingredients that I have no idea what they are. Thanks for the parental policy in Canada, I got one year off work when my daughter was born.

just looking for plant-based proteins that will not fail my family's taste buds, especially my meat-eater husband and my three-year-old. And also, I was looking for something that does not come with a laundry list of mysterious ingredients that I have no idea what they are. Thanks for the parental policy in Canada, I got one year off work when my daughter was born.

just looking for plant-based proteins that will not fail my family's taste buds, especially my meat-eater husband and my three-year-old. And also, I was looking for something that does not come with a laundry list of mysterious ingredients that I have no idea what they are. Thanks for the parental policy in Canada, I got one year off work when my daughter was born.

always believing microbes can save the world, I decided to use this break to try to create ingredients that will enable better foods for my daughter's generation, using microbes as a manufacturing. And collagen quickly emerged as our focus, because we could see how to grow it easily, and it was also held with health benefits and food functionalities. Now, don't get me wrong.

always believing microbes can save the world, I decided to use this break to try to create ingredients that will enable better foods for my daughter's generation, using microbes as a manufacturing. And collagen quickly emerged as our focus, because we could see how to grow it easily, and it was also held with health benefits and food functionalities. Now, don't get me wrong.

always believing microbes can save the world, I decided to use this break to try to create ingredients that will enable better foods for my daughter's generation, using microbes as a manufacturing. And collagen quickly emerged as our focus, because we could see how to grow it easily, and it was also held with health benefits and food functionalities. Now, don't get me wrong.

It is not an easy journey, but we have been making strides. We have been collaborating with colleges and universities to produce collagen in order to do early formulation testing to understand its value for alternative proteins before raising millions of dollars. As you may have guessed, our applications start with bone broth.

It is not an easy journey, but we have been making strides. We have been collaborating with colleges and universities to produce collagen in order to do early formulation testing to understand its value for alternative proteins before raising millions of dollars. As you may have guessed, our applications start with bone broth.

It is not an easy journey, but we have been making strides. We have been collaborating with colleges and universities to produce collagen in order to do early formulation testing to understand its value for alternative proteins before raising millions of dollars. As you may have guessed, our applications start with bone broth.

But if we can make this work, we will be able to scale up to meet ecology demands without raising more cattle by clearing out the Amazon rainforest and sacrificing these animals to source these important ingredients. If it works, the supermarket in five to 10 years will be completely transformed.