Ferris Speddy

So there was that one point here in 2020, where 90% of the world's pools were shut down completely.

So you actually couldn't swim.

So we actually pivoted the business.

And in the app, we actually have at home training programs.

to do without a pool so you can train holistic experience so if you do have a pool great you can obviously go swimming if you have open water you can go in the lake or ocean whatever you have and if you're at home and you don't have access to a pool or you want to complement the swim training you can do that in your house as well ferris let's talk money it sounds like you've had some success here when did you launch the company what was your one

Yeah, it was all sweat equity in the beginning.

So myself and my two co-founders, we were basically funding it ourselves.

We launched the app in 2015 on iOS and Android, and we didn't launch the subscription until the following year.

So we didn't take any investment actually in that first year.

First year, I think we had like 6,000 downloads.

And it wasn't until 2016, we did an accelerator program, get a little bit of initial investment.

And I think in our second year, when we started monetizing, we hit like 100,000 downloads total at that point.

And revenue-wise, we're talking like thousands of dollars.

We did zero.

So we didn't even have this.

That was like, we just launched free app, get things going.

And then the next year we launched this.

Yeah.

First year was like 14, about 20,000.

And how did you make the revenue?