Filippo Baratini

Yeah, let's go.

LamaFi.

Yeah, LamaFi does churn reduction and LTV boosting, and Sturpee is for financial modeling.

So still in the founder space.

Yeah, so basically it's a code snippet, very lightweight, that you install on your website.

And, you know, when a customer goes to cancel, they usually click a cancel button.

And it's just a model asking for confirmation.

And we take it from there.

So we go through a quick survey.

And we try to understand the main reasons.

So first step is understanding the problem.

Then with insight, you can fix them.

But also we can do some custom offers for the user depending on his answers to those questions.

Yeah, so we are pre-launch now, basically.

So we are just doing some, we have some users.

So we have around five to 10 users that are actively using it with their business.

So yeah, we are learning that actually other SaaS companies have the same issues as we do, because LamaFy actually developed it for us.

So it was a tool that we added to Sturdy to manage our churn, at least to know why people were canceling, which is a big blind spot sometimes.

And then we decided to package it and to sell to others.

Yeah, we see that most founders don't know why people are canceling.