Filippo Baratini

So it's like once we get the user to install it and put it in their website, it's very sticky.

Yeah.

Yeah, that's where I suck at, quite honestly.

Yeah, that's what I ask myself every time.

I actually, no, I mean, yeah.

So Apple, yeah, App Game is very different.

So you are in a marketplace, so it's more structured and there is things that you can do, things you can do.

And so, yeah, the time.

I see.

Yeah, yeah, yeah.

No, completely bootstrapped.

We had a big conversation before we decided to do this, and we basically said that until...

Neither of us will get anything from the company until it starts making revenue, like significant revenue.

Yeah, so that's true.

We have a lot of, there's honest competition and ProfitWell being the leader, I'd say, like the industry leader in this space.

Yeah, absolutely.

But I'd say that in terms of how SaaS companies, like how churn reduction software is approaching the issue.

And what we do, the main differentiating factor is that we also have built-in into the software.

So with the same code snippet, you also get LTV boosting and ARPA boosting, which is basically converting people from monthly to annually and upselling customers to one plan to the other.

Yeah, so basically you can score users every time they do an action that you want to reward.